Logo Design for Steel It Engineering, Ballarat, Australia

Business Description

Metal fabrication for regional, practical businesses. Our products are used in automotive, building, retail and other applications. From roofing trusses, to gates, to fabrication within products, mass production, transport, etc.

The principal business owner typically negotiates new work, he wants a logo that is as iconic as his vehicle which is well known around town. Work mainly comes from local business owners and are relationship based.

Their fabrication work is known for its accuracy and quality to spec and good workmanship and timely delivery are both proud aspects of the business culture and reputation.

Further requirements

The logo we seek needs to instill the following emotion: strong and clear but show a fluid, creative, evolving feel.

The logo is to be used online and in printed materials and will be needed in portrait, landscape and square aspect ratios.

A starting point might be to use the front half of the car from a corner or side angle, or the car front on. Then apply a swept, stylised look from the images supplied and perhaps fading to illustrate movement. But this is not fixed, feel free to be creative and interpret as you see fit. Your design has every chance of winning if it takes an angle that achieves cut through, as long as it is unique and royalty free.

The business name can then be situated with this graphic in a number of ways and we welcome your ideas here. The name to use is Steel It Engineering, feel free to play with fonts, colours and capitalisation.

File types:

You'll need to provide your design in the following file types: AI, EPS, PSD, JPG