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VentureBeat likes to publish guest posts from experts who can provide unique and useful perspectives. This is a great opportunity for our readers to learn from you, and for you to get exposure to our readers and our syndication partners.
Here are some pointers on how to write a successful post for VentureBeat.
Guest columns usually run about 500-600 words. The more concise the better. Use bullets or subheads to break up text.
Make a strong argument. Come down on one side of an issue, or advance a theory. We want to stir discussion.
Provide specific examples of companies and true anecdotes to illustrate the points you’re making — the more the better.
Steer clear of making this a promotional piece. Don’t worry, you’ll get a lot of positive exposure even if you don’t directly discuss your own company.
Disclose conflicts of interest, such as partnerships with, or investments in, any companies/technologies covered in the story.
Screenshots or infographics help. Make them simple and clear.