Video style description:
1.) here's a similar video we would hope you can produce (www.surveymonkey.com/mp/take-a-tour/)
2.) i would like actual real video with both people and real estate, with hand drawings overlaid - the aim of the overlaid drawings is to help convey the idea through arrows, diagrams, circles, and numbers
1.) this video will explain the purpose, process, and benefits of a new business concept focused on real estate sales
2.) it will need to appeal to a broad cross section of US population, be hip and upbeat, and make a simple concept seem even simpler
3.) the business will need to appear legitimate, credible, extremely high value, and so purposeful that every viewer should say "why didn't i think of that"
4.) 90 seconds
5.) lastly, there will need to be subtle references to proprietary services offered that make the business the undisputed, unparalleled service provider in this newly created sub-sector of real estate sales world