Two Short eBooks - on Marketing and Websites

I require 2 ebooks (that will become free downloads for my website). Each about 1000 words. Full outline in attached PDF The first is Web Development and things that relate to it. The second is Online Marketing and our recommendations on what businesses can do. The content i have so far is an outline: ONLINE MARKETING * Make your product/service the best it can be before you do anything * Google Places - claim your local business listing, complete and optimise it * Content marketing - establish a voice in your industry, develop your inner writer * Social media marketing - Facebook, youtube, google plus, linked in, twitter, pinterest * Email marketing - share offers and establish an audience, feed them with knowledge * Google adwords - discover the best words to target using conversion tracking * Organic SEO - setup campaign around clutch keywords that deliver conversions WEBSITE DEVELOPMENT * Increase conversions - design intentionally to capture leads * Optimisation every page - utilise social media and SEO plugins for WordPress * Increase low competition traffic pages - add pages and content to expand your organic reach targeting low competition keywords * Invest in SEO and see an increase in targeted traffic