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We have developed an online platform to support isolated health care workers in some of the most dangerous and deprived parts of the world. Through using our platform, over 10,000 hours of health care education has been delivered in Somaliland, Rwanda, Palestine, Ghana and Malawi. Teaching and learning that would not have otherwise happened. In healthcare, improved education leads to improved outcomes for real people.
We have recently had a big vote of confidence from DFID (UKAID) who are asking us to upscale to support their partnerships and therefore we need to improve our website www.medicineafrica.com. We need to develop a new brand identify with all the relevant typology, motifs, icons, logo and furniture to create the right visual tone of voice for our work.
In the first instance we are looking for a banner for the front page which we really love, on which we can build a greater brand identify.
The themes are world, health, health development, interconnectivity and social networking. The site will be used by doctors and ministries of health around the world, so while clever and innovative in design, must ensure conveys a professional, trustworthy and reliable organisation.
We want something with some colour but very clean and crips in design. We are looking for bright ideas and ways of conveying what we do in a clear and clever way.
If you have any interesting ideas, please let me know.
If there are any questions please do not hesitate to contact me.