Mumbai Runners:: Discovering, Sharing & Encouraging the joy of running in Mumbai, as a sport and as a way of life.
The basic concept of Mumbai Runners is to discover, share, encourage & support people running in Mumbai as a sport as well as a 'way of life'. The concept extends to individuals, spaces, companies/associations, brands, etc. who in their own way are contributing to the city's growth, development & the progressive daily-cycle.
We are currently sharing pictures of people running in Mumbai as a sport such as marathons. In a few days, we would start posting pictures and writing about people & things contributing towards Mumbai's development & struggle life. Find below our current presence:-
4. We also have website domains registered i.e. mumbairunners.com &mumbairunners.in and are working on building a website.
We recently also got featured on DNA website:-
Our long term plans are to build a website and share writings and pictures on Mumbai Running, deliver monthly/fortnightly newsletters, build an app to deliver content (could be text, photo or video), host college, company marathon events, hold running sessions, hold training sessions; work with other groups within Mumbai to share & contribute on support, encouraging, appreciating and re-discovering the Mumbai Spirit.
Logo Design Project Brief:-
We have idea-stormed 2 concepts for the logo/creatives and I am listing them for reference below.
These might not necessarily sound like ideas for logos however they would give you a fair-understanding of our thought process.
A creative with four individuals in it. On extreme left is a man (in his late twenties) wearing a white/blue shirt and black pants running to catch a local train. In the center, there is a middle aged (late 30s) couple in running attire i.e. jerseys, shoes, sweat bands, arm bands, etc. running on sea-link (or marine lines or the road). On the extreme right, there is a lady; a part-time executive working and part-housewife rushing on the road with a vegetable carry bag and her kid (dressed in school uniforms)
Here we showcase a pictorial or graphical representation of Marine Lines, South Mumbai. On extreme left we have the seaface, in the center there is the Marine Lines running track and the roa where there are men and women running in sports attire. On the extreme right we have the BEST buses, cars and the railway tracks. So, basically we have the entire concept synched in one picture.
Preferred Colors:- Black, Yellow, Blue & Red
Kindly note that the logo should have high visibility across all social platforms especially Instagram.
I am looking for designers who are based out of India and have visited Mumbai during their travel for leisure or work. Specifically because I want to have an outsider perspective to the entire design perspective of Mumbai Runners. It would just strengthen or vision & ideologies.
I would like you to come up with a logo based on the above thoughts which would synch with the overall long-term concept of the group.
Post the logo, we would have requirement for facebook banner as well.
Request if you could please let us know if you can work on this, the expected time-line of completion and cost.
Tushar K Motwani