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Zola is a small beverage company that sells Coconut water. To promote the introduction of our product into grocery stores, we're developing a sweepstakes to win a trip to Thailand. The promotion will run as part of an instore display and participants will enter through Facebook.
The final illustration will be a strong horizontal with the all elements (background, foreground, figures, palms trees, etc) saved on separate layers in Illustrator so we have the ability to reconfigure and address varying aspect ratios.
The aesthetic of the illustration will be geometric in nature and reminiscent of mid century travel posters. Please see rough comp attached along with sample illustration