I need an individual who has experience of working with Google DFP - SB. I need to manage my website's inventory to yield the ads revenue. Currently we're not using DFP, but the basic purpose of using DFP will be to optimize the inventory and increase the eCPM/CPM and RPM to at least double from current with least ad spaces used and selling the ad inventory directly through google's plate form.
The main responsbility of an the individual hired for this project will be:
Ad Serving Execution:
Strategic oversight of DFP and a proprietary ad platform to manage a diverse ad product suite that includes display, audio, video, and rich media ads across web and mobile devices.
Oversee inventory management and forecasting, pricing, and yield optimization to maximize revenue for AdMedia
Manage sales analytics and reporting to enable the business to operate transparently and efficiently.
May work closely with accounting to ensure accurate reporting and timely invoicing.