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We are looking for an adwords specialist to help us drive more sales through our public relations site.
Our normally busy agency has hit a quiet patch and we need to generate some more sales leads.
I would like someone to review and improve our current Adwords campaign, keywords etc. Check google analytics, set some goals, tidy up our adwords account, suggest changes including drafting of adverts/anything else which may improve our sales leads and implement the changes. We would like to improve buying efficiency and increase leads.
We also want to hear any other suggestions for improvements.
The results can be monitored and reported on a fortnightly/monthly basis for improvements.
Note, our website is currently being redesigned, and we anticipate a drop in organic google rankings when the new site is implemented in a few weeks time so an effective campaign is important to keep sales up.
the work maybe ongoing if proves valuable and we have a separate site which could be set up as a separate project.
ideally you should be google adwords certified however this is not critical if you can demonstrate expertise and high levels of customer satisfaction.