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I have quite a few websites that have had SEO done to them in the past.
The first thing I need is full analysis of them, what is wrong and what can be improved, most IMPORTANTLY the links that are already there and if they are good links.
Once that is done I will require SEO done to them. I will need from the freelancer / company that I hire complete openness about the amount invested from the budget that I pay.
If I am paying $600 per website to have link building done, I want to see that for example $300 is being done on SEO with proof.
IMPORTANT: I am not looking for cheap link building. The main links are not to be profile links or link directories, those are support links only. I strongly prefer monthly paid high quality links or anything on the same level, again with PROOF of purchase.
Monthly reports are a must.