Project Description:
OVERHAUL WWW.EXECUTIVEFLIGHT.NL
GENERAL
www.executiveflight.nl is a bi-lingual 10 years existing aviation website (Dutch and English). The website is split up in a flight training part ExecutiveFlightAcademy "EFA" and in a private airline part ExecutiveFlightCharter "EFC"
SEO/SEA
-Analyse in detail performance of site divided in EFA and EFC part, GUI, traffic, conversions and make SEO/SEA plan & recommendations
-Find additional keywords EFA and especially EFC. We will help with Dutch language.
-Increase very low yield EFC, prepare courses of action to obtain this result. What to do? Include neighbouring markets?
-Increase very low yield EFA/Safari’s and EFA/rentals
-Potential roll-out EFC to other EU markets. Other activities for slightly different target markets might be included
-EFC: Target EXTRA500 SET market
-EFA: Target Cirrus SR-20 rental
-increase traffic and conversions how? Social media? Blog? Subsites? Links?
Internet Marketing, SEM / Adwords, SEO
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