We have a new website setup called www.sslvpn.com. This website is designed for selling a SSL VPN remote access solutions for small to medium businesses. The conversion metrics for the website (our goals) are: 1) Make inbound call. 2) Utilize the website live chat. 3) Make a purchase through the ecommerce section. 4) Request download of key content. WHAT WE NEED: We are looking for a SEO / adwords ppc expert to recommend and implement an adwords PPC strategy; recommend changes to optimize the pages for keyphrasesl and implement additional SEO functions. PROJECT REQUIREMENTS: 1) In your bid please include details of similar projects you have completed (url, targeted keyword phrases...) 2) You must have experience doing PPC and SEO for B2B ecommerce websites. PROJECT DELIVERABLES: 1) Before implementing the PPC campaigns you will need to provide a document outlining the changes you are recommending. this includes keyword phrases with match types, ad copy and destination URLs. Once approved you will need to implement the ads within our adwords account. 2) Before implementing SEO changes to the website you will need to provide detailed documentation on what will need to be changed. Once approved, we will implement the changes directly. 3) For additional SEO work (including social, back links and the like) please provide detailed documentation on what you recommend to be done. Once approved, you will be required to implement the changes. 4) Also include recommendation of on-going work you think should be done. PLEASE NOTE: We are looking to establish a long term relationship to assist with several other websites we run.
## Deliverables
1) Complete and fully-functional working program(s) in executable form as well as complete source code of all work done.
2) Deliverables must be in ready-to-run condition, as follows? (depending on the nature? of the deliverables):
a)? For web sites or? other server-side deliverables intended to only ever exist in one place in the Buyer's environment--Deliverables must be installed by the Seller in ready-to-run condition in the Buyer's environment.
b) For all others including desktop software or software the buyer intends to distribute: A software? installation package that will install the software in ready-to-run condition on the platform(s) specified in this bid request.
3) All deliverables will be considered "work made for hire" under U.S. Copyright law. Buyer will receive exclusive and complete copyrights to all work purchased. (No GPL, GNU, 3rd party components, etc. unless all copyright ramifications are explained AND AGREED TO by the buyer on the site per the coder's Seller Legal Agreement).
## Platform
Web Adwords Pay Per Click advertising