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Small construction company requires marketing assistance for the next 3-6 months. During that time we may work with more than one candidate. Unfortunately this position is difficult to fully describe as it will likely evolve and will depend on your particular skills and abilities.
At a minimum we do require excellent communication with our employees. We also require good working knowledge of English. Must adhere to budgets. Must have the ability to think strategically, however the position is more tactical in nature so the candidate needs to actually do the work or hire someone if required. Timezone is unimportant.
There are many, many marketing tasks for which we require assistance. However perhaps the below is a good start.
- we currently have campaigns running, however we need someone to review the statistics, review and update ads.
- currently facebook and twitter is not utilized as a marketing tool. We are seeking a short and long term plan using these websites and then if we agree, we need the candidate to implement the plan. One reason for not entering this arena was our inability to manage this on an ongoing basis. We require an overall plan but more important we need ongoing meaningful content.
- we currently attend tradeshows but are seeking to utilize technology more to collect leads at each show. We'd like to explore the possibility of using an SMS lead generation tool and/or QR codes. We can elaborate on our overall goals/details. We hope the candidate would write a plan, then be able to again implement the plan (for example by finding outside companies providing these services for a reasonable price).
Direct Mail/Out of the box ideas
- we would like to collaborate on out of the box marketing ideas and lead generating ideas such as using MLS new listings to target potential new clients
Please remember that we are a small company currently operating in one single city in Canada. You will not be managing a large national adwords campaign however there is no shortage of work in the next 3-6 months.
Please respond with details on your skills. As mentioned we may hire a few people to do different tasks. Any questions please send via PM.
Thanks and good bidding.