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The website goal is to serve the motorcycle community in the Middle East only. The website is to provide valuable information about motorcycles from all manufacturers. Scooters and Mopeds are not to be included.
Motorcycles have been recently allowed in Jordan to be owned by individuals. Main sections will be designed to educate people who are interested about the process for owning a motorcycle in Jordan. The process is a little bit complicated but a lot of people cannot find a good source of knowledge about this topic. They also want to evaluate the motorcycles options available for them. The content will be provided but we've mentioned those details in the brief so we can have a user friendly website that gives value to our target customers.
The website is to be built in way that enables us to have a very strong SEO for important keywords on search engines.
The website will have a reliable CMS backend with multiple admin access. We want a very attractive design for the home page and all the pages. The design will be focused on a unique identity for the website as we want to build a strong brand across the Middle East.
Information will include details about details, contact details, motorcycle product range, request a test-ride, reviews, rating, etc.
The key success factor is to have high traffic on the website and accurate database of members. Membership is free for all but users should fill in key information (info will be provided later on)
Members who agree on getting a newsletter, will be getting email shots on a regular basis. This is the one source of revenue for the website. The website is to be designed with leaving some spaces for advertising. Advertising is not to be with Google Adsense. We should be able to place our client's banners on the website. This should be designed well; we will have different types of banners. We want creative banners, for example, expandable creative pop ups, etc. (you as a service provider should be able to give us all the details and examples as well)
We will have a motorcycles accessories section – e-commerce. We will sell gear, boots, and many things that are related to motorcycles. This will not be open to the public to sell any items. However, public (users) can sell used motorcycles on the website on the used motorcycles section.
So the website will include
Logo and design