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LINK RESEARCH PROJECT
Gather a list of 50 different Dental websites that openly accept guest authors or have accepted guest authors in the past. The blogs must be Dental related websites and the language on the website must be English. The Dental website need to be based in the USA and CANADA and audience must be English speakers. Also, the blogs must have a minimum PageRank of 2. If the blog has not had articles posted on it within the last 2 months then please ignore it. Also, try to look for blogs that have comments from their readers on their articles as well as ones that have been shared a lot on social media websites.
As well as gathering a list of the websites, the contact details for each of the websites must be provided. This includes a contact name (this could be the blog owner or regular blogger, etc.), a contact email address, the URL of the contact form on the website (e.g. www.Example.com/contact-us/) and the twitter handle/Facebook page URL for the contact & blog.
HOW TO GO ABOUT THE TASK
Make sure that all information gathered is inputted into an Excel sheet in the given format.
FINDING THE BLOGS
You can use some advanced search operators within Google that will help you identify some potential targets. A few of these search operators can be seen below:
Dental inurl:blog intitle:”guest post”
Dental inurl:blog “guest post”
Dental inurl:blog intitle:“write for us”
Dental inurl:blog intitle:“contribute”
Dental inurl:blog intitle:“writers needed”
Take a look at this article for more information: http://www.browsermedia.co.uk/2011/11/08/finding-guest-blogging-opportunities-and-the-ultimate-search-query/
FINDING THE PAGERANK OF THE WEBSITE
Using the PageRank chrome extension you can quickly find the PageRank score (out of 7) for the website that you are on. Once you have this, place it within the spreadsheet and if the website is lower than 2, don’t include it.
FINDING THE CONTACT DETAILS OF THE BLOG
The first step is finding a contact name for the website. This is usually on the ‘about us’ page of the website or can be found by looking at who is regularly writing the blogs. Once you have this, Google their name followed by ‘Twitter’ (e.g. John Philips twitter) to get their Twitter handle.
Find the Facebook URL for the blog, not the individual, for example, don’t get the contact name’s personal profile, get the Facebook page URL for the actual blog (e.g. www.facebook.com/GM dentists). If they don’t have one then make sure you specify this in the spreadsheet.
The most important part is finding the contact email address. This can be sometimes found in the footer of the website, the about us page, the contact us page or somewhere within one of the blog posts. If you find it a bit harder to find, which will sometimes be the case, you can use some of these techniques:
Use http://tools.buzzstream.com/link-building-email-research to give you some clever searches that can sometimes find pages that contain the email address of the contact on their website.
This tool from SEOGadget can sometimes work to find contact email addresses and Twitter/FB info (just fill in the URL field and leave the ‘linking urls’ field blank). NOTE: it can take about 20 seconds to gather the data.
You can sometimes find the contact details of people from when they registered their website through http://whois.domaintools.com/. This doesn’t always work but is worth a try.
Some useful reading for you could be the following:
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