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I am looking of a company I can use to complete online competitor analysis as well as an SEO Audit.
And provide the report in a visual representation as well as raw data.
Off Site Review of Link Analysis through for competitors should look at and not limited to:
Please note the list below is not limited to statistics required but a good start
Do Follow vs No Follow
Link Types (image, redirects etc)
Common links between competitor sites
Common anchor text between competitor sites
Link Ratio - home page vs inner pages
site wide links
In content links
PR Distribution, (also use MozRank Page and Doman Trust)
Anchor Text distribution and ratio
Category of site links come from
Advertising activity (i.e. SEMRUSH to review historical adwords targeted)
Common keywords ranking for
Keywords competitor sites rank for
traffic of paid vs organic keywords %
Also on page audit for website for improvements.
All applicants must provide an example of reporting for previous clients
Thanks for your time