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Sales support members have to show customers what they are offering is worth buying. Salespeople do this by understanding the product and describing its benefits in great detail. Occasionally, they give a presentation and display how the item works. It's also important for a sales support member to have a thorough knowledge of the competition, enabling him to show why his service should be considered superior.Sales support members must be confident, energetic, organized and resilient, as even the most accomplished salespeople face rejection on a regular basis. They need to possess strong written and verbal communication skills, and be experts in customer service. Salespeople should also own at least a basic understanding of math, as they often deal with prices, deals and commissions.