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Research the market for sales and marketing software currently available in the industry, research the building industry in Australia.
Key areas of interest.
Sales and marketing software
What are the companies currently producing sales software for builder.
What are their names and the product name.
How much is it to purchase the software
What is the purchase model of the software
What is the software platform
What are the specifics the software will do to increase sales.
Who is the software targeted at.
Builders in Australia
How many builders in Australia
Segmented into groups
How many homes are built in Australia each year.
This is the start of the brief there will be more information that is needed.