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I have a very simple website requirement. I don't care if it's wordpress or something simple that allows for easy content management. It's essentially a 1 page splash page that is my landing page for an affiliate program. I'll be sending PPC traffic there of survey seekers, and then I will have a header that is attractive followed by 5-10 3-4 sentence paragraphs next to the images/banners and links that will link up to the survey signup landing pages.
The main two important things with this splash page is great quality eye catching design in conjunction with an easy CMS system so I can change my content and links and banners at any time.