Project Description:
We need a talented graphic designer to put together 2 or 3 rough concept ideas for a new website. These just need to be rough mock-ups for further development later. We may employ the same designer in a separate project to finalise the website design following feedback.
Please do not send automated bid. Please think about the requirements of the brief and only apply if you can deliver something special. Please also indicate your availability to deliver the designs.
The brief: a business coaching company requires some website concept ideas to complement its new logo (attached). Website design should be clean, modern, professional with vibrant use of colours, images and typography. The company coaches and trains business leaders, so website needs to appeal to managers, small business owners and business professionals. Needs to be smart and professional. However the design needs to stand out from the crowd and should not be a standard corporate layout. Should be a modern, creative, web 2.0 style with slick user functionality and navigation.
Brand values:
Professional
Fun (not stuffy)
Pushing boundaries = Stretch
Connecting
Collaborative = Openness/Trust
We want it to be ‘clean’ and modern . A sense of exclusivity (membership is not just for anybody) but accessible to SMEs and large companies alike. The focus for the forum is on the power of bringing leaders together, many minds make up a bigger whole. A sense of ‘imagine if the leadership community came together to learn together'.
Initial website is a simple brochure website with the following pages:
Home
Forum Membership
Leadership Development
Management Skills
Resources
Contact Us
But site will eventually become a subscription/membership site so need to show Login/Join functionality. General layout should also show contact by Telephone, LinkedIn, Twitter.
Home Page:
Main image, headline, introductory copy, plus boxes/widget areas: What we do, Membership benefits, Join now
Inside Pages:
Content area with right sidebar for widgets/promotions. Each inside page should have strong headline, image, uniform style.
Colours: sections of the website should be colour coded based on the four colours shown in the logo icon.
Any questions please ask.
