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This is our current site with the Theme we are using:
We already added few things to it like the small sliders on the left hand side of the site (Facebook+youtube) and also added a facebook + twitter at the bottom of the site.
You can see our Theme admin demo here:
Because it is very hard for us to explain how exactly we want our website to look like, we copy+paste things into a page that it will give you the main concept (ofcourse you should ignore the colors which you will have to configure afterwards):
For the concept - most of the things already exist on the theme we bought, it should just be configured correctly:
1) Slider with layout (we want to have a picture and write the price on a layout letters, just like this site: http://unlimitedgamestore.com/store/ which is using the same theme as we do).
2) Featured items (should be simple)
3) TABs (!!) - we would like it to have tabs since it simplify everything and let the customer navigate through the products without the need of moving between pages. (as mentioned before, all the product pictures you see is being used by the theme we are using).
the tabs should be as the site is showing: Latest , Bestseller , Special
4) TrustPilot bar - customers rating our site and everyone can see their rating.
5) Security logo - will contain Paypal , logos , site protections etc
6) Facebook - already exist in our site.
Product page may be required as well (will discuss it with the freelancer)