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The product is based on creating a web-based platform for newsletters that are connected to a mobile app for iphone and android. The creators of the newsletters use the platform, the reciprocators use the app.
The platform should be accessible from the web and by logging in to the platform companies will be able to create and send their newsletters. Organizations shall be able to create both public and private newsletters in the platform. The private newsletters are only available for those on the newsletter list.
The app will be simple (a la skolmaten http://www.dinskolmat.se/). Interested customers will through the app be able to read public newsletters and ask companies to see their private newsletters.
For more information read attachment.