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Project face is a local community news, events, products, services portal,
Site Elements include CMS, business directory scalable user database, custom user type dashboards , agency services shopping cart, affiliate member program, retail customer loyalty program.
Complimentary HTML5 mobile content app . Most app functions are content feeds from the website.
An agency marketing services shopping cart for small business customers to buy multi-media advertising services.
User login database ; types of users are; consumers – branch organisations – small business – club – club members
The local community face needs a funky graphic design attracting consumers and small business.
Design provision to customise background / banner for different local regions
The sport-business face must agree with major league sporting code and be user friendly for volunteer club managers.
The Sme face must appeal to all kinds of small business owners – trades, professionals, lifestyle, retail, healthcare
CONSUMER PORTAL (register/login)
Consumer register/login – set user profile, geographic location, personal interests , email content preferences , join as affiliate marketer, refer friends.
Community information – business directory, map locator, news (feed), events (feed)
Members Marketplace – shopping cart for subscribing local business products and services.
Local Business Video Showcase – local business in short form video commercials
Local Sporting Club showcase – photo’s , news – feeds from sport club web blogs and 3rd party national sport services – e.g. sportingpulse.com.au
iTV - video streaming – hosted panel show - long form content
Advertising banners – API to 3rd party ad servers
Loyalty shopping program
AGENT / sub agent PORTAL (register/login)
Agency eCommerce site for business marketing & advertising services
Affiliate marketing program – for non profits to join as affiliates and refer their membership as sub-Agents for business product sales,
Sub Agents control centre - dashboard for local sub agents to engage business advertisers and non profit affiliates.
SMALL BUSINESS PORTAL (register/login)
– DIY shopping cart for a small business to subscribe to a marketing services package. (could employ similar functions to DIY product designer)
eDM Campaign Manager (link to a white label service) (See example concept design next slide)
Scalable CRM Database
manage relations and eCommerce between Company, affiliates, agents , business, advertisers, consumers
API to allow clubs to change appearance of user app - manage content feeds from other sources
Ability to personalise the home screen image (e.g. club banner) and synchronise personal preferences with web user profile.
Client requires transparent use of open source platforms for ease of user amendment with WP plug-ins and API integration .
Stage development 1. A graphic design face to demonstrate to clients customers and get feedback to the design team `