This project will consist of designing building a promotional and e-commerce website for a
multimedia device similar to the Roku. Website should be similar to Roku(dot)com. The design phase will
include design of the logo and brand identity as well as the website’s look and feel. The
website will be built using a CMS system that will allow the website administrator to make
simple updates with no knowledge of website coding languages. The e-commerce system
will not use the standard product catalogue layout, but will instead have one products page
that shows a comparison of 3-4 products in a table layout, with “Add to Cart” buttons”. The
site will initially be launched in English only, but the CMS will be capable of supporting
multiple languages so that they can be added at a later date.
Goals of the Project
a. Develop an attractive and professional brand and website design.
b. Build the website using a CMS that will allow the client to edit the sites himself.
c. Search engine optimize the site using design best practice and keyword placement.
The website will include the following features:
Add, edit and remove pages or other content from the site, and manage navigation menus.
What You See Is What You Get (WYSIWYG) Editor
Non-experts can easily edit website content with rich text styles, formatting and media
management. Including Facebook and Twiter.
The website will include a product manager, shopping cart, and online checkout and
The site will include an email newsletter system. Users will be able to subscribe their email,
and will receive newsletters by email. Newsletters are created directly within the website’s
CMS and are automatically mailed out to all subscribers.
The site will include an FAQs manager that will allow administrators to easily publish
questions and answers to an FAQ page.
Search Engine Optimization
The site will include several SEO features including automatic submission of the sitemap to
search engines, META tag generation and customization of header tags.
Measuring traffic and improving the website’s user experience is made easy with Google’s
excellent free stats tracking interface.
Slideshow (content slider)
The home page of the website will include a slideshow that will cycle through a series of
images. These images will display the product, sell it’s key features and make the home
page more dynamic.
The website will include a reviews page. At this time, reviews cannot be posted by public
users, only website admins will be able to post reviews. They will not include a fivestar
rating system at this time.
The contact page will include a contact form that allows clients to send comments or
questions directly through the website. Submissions are saved in the database and sent to
an email distribution list.
The website will be published in English. It will be possible to add additional languages in
The website will have a support forum installed that Non-experts can manage
Payment Asia integration
Shipping Calculation (flat fee by country)
Shipping Calculation with supported vendor API – option
Browser and Device Compatibility
The website will be compatible with the following browsers and devices.
Browser / Device Compatibility
Internet Explorer Compatible with versions 6 - 9
Chrome Compatible with current version
Firefox Compatible with versions 3.6 - 8
iPad / iPod / iPhone Touch Website will use JQuery instead of Flash