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AuraE

Digital Media Specialist - Online and Mobile Media

Username: AuraE

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Location: Bucharest, Romania

Member since: August 2013

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Portfolio

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Résumé

Experience

Onine and Mobile Manager

Oct 2012 - Feb 2013 (4 months)

HttPool Romania

- selling Vodafone Mobile Advertising products<br />- conceiving the mobile marketing selling strategy with Vodafone<br />- accounting for Vodafone Romania<br />- selling the online portfolio<br />- conceiving presentations for Mobile, Online, mix of channels<br />- implementations of all HTTpool international products<br />- accounting for all Media Agencies in Romania and for direct clients<br />- sales strategies for all products<br />- enriching the portfolio

Online Video Manager & Mobile Manager

Jan 2011 - Oct 2012 (1 year)

Goldbach Media

- Management of two departments: V2Media & Mobile<br />- Brand mnager - promoting the two departments and the products<br />- Sales manager -presentations,offers,selling forecasts for both departments<br />- Accounting - for all media agencies and direct clients in Romania<br />- Media Planning - media plans and offers to direct clients and media agencies<br />- New Business - finding new business solutions<br />- Trainings - leading the sales department and traffic department<br />- Enriching the portfolio

Online Business Development Manager

Nov 2008 - Jan 2011 (2 years)

ARBOinteractive Romania

Manager for two departments:<br />ARBOmobile - mobile marketing ( nov.2008)<br />V2Media - online video advertising (iun. 2009)<br />Creation and development of the two new media departments<br />- launching of the departments<br />- organising events ( V2Media Launching – event with 300 participants)<br />- brand management activities: creating brand awraness<br />- speaker at conferences (Digital Marketing Forum, Mobile Marketing Conference,<br />Open Coffee, Marketing 247, ZileleBiz, Marketingindirect, Mobile Advertising<br />Congress 2012

Online Marketing Manager

Aug 2007 - Nov 2008 (1 year)

ARBOmedia

- website acquisition (identify potential, revenues estimates, negotiation with future<br />partners)<br />- accounting for the portfolio websites (150 websites)<br />- online marketing consultant for the portfolio websites<br />- sales strategies of the online department<br />- presentations for the online department (concept, content, graphic)<br />- event organizer (launches, conferences, team-buildings)<br />- newsletter content

E-marketing Manager

Sep 2005 - Aug 2007 (1 year)

ARond

Responsibilities, Achievements<br />-SEO (onsite, offsite)<br />Optimizing the code of 1001case.ro (dynamic meta-tags and keywords, html title of<br />page, html description, alt on images), in order to be easily found in the search<br />engines (SERP optimization) when customers search the product.<br />Optimizing the content of 1001case.ro with specific up to date keywords.<br />Daily analyzing the traffic reports (in term of searched items, landing pages, leads,<br />content viewed) in order to optimize the content, and the convers

SEO Team Manager

Jun 2005 - Oct 2005 (4 months)

Onlinedev

- SEO on company websites<br />- coordinating projects and SEO team<br />- supervising the optimization and copywright activity<br />- reports on the SEO team achievements<br />- impletmenting Google Adwords campaigns<br />- editors training and recruitment

Online Editor

Feb 2004 - Jun 2005 (1 year)

Onlinedev

- writing online articles for web sites (english and french),<br />- updating sites content<br />- optimising sites (SEO)<br />- updating sites/data-bases on servers<br />- translations (business, It)

Education

Licentiat

Universitatea 'Babes-Bolyai' din Cluj-Napoca

1999-2003

Certifications

Google Professionals

Google

https://adwords.google.com/professionals/profile/ind?id=015651609163628137420&hl=ro Google Adwords Certified

Publications

Blog Mojo Advertising

www.mojoadvertising.ro/blog