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Flag of UNITED KINGDOM
It's currently 10:49 AM here
Joined March 4, 2013
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Lisa T.

@lisatargett

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Senior Brand Manager with comprehensive experience in Social Media, E-Commerce, Product Development,

I have created marketing strategies, implemented Business Development programs and leveraged my networks to deliver ROI. My success is due to my ability to drive performance, negotiate and strategise at a senior level, with both internal and external stakeholders, and deliver consultative sales techniques. My track record of engaging with discerning early-adoption and industry developments, adding value to our brand is unrivaled and has produced exceptional results internationally. This result-driven work ethic combined with my creativity and forward thinking approach has symbiotically changed the Franks brand strategy. With my unique understanding of both European and Asian-Pacific markets, my analytic skills of cost-minimisation and risk mitigation, coupled with creativity and ability to deliver insight on the consumer decision-making process for local demographics, I now look forward to achieving the same results with another organisation whilst furthering my own personal development.

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Experience

Key Account Manager: Marketing, Sales and Operations

Franks Australia
Jun 2011 - Present
Assisted in the planning and setting of global strategies for new products. Managed internal/external stakeholder relations, brand profile, social media communications and product line development for the leading Australian boutique men's swimwear label. - Managed integrated marketing campaigns with key internal stakeholders, developed marketing literature. - Managed key accounts - Selfridges, Harrods, ASOS.com, Bloomingdales, Barneys, Saks Fifth Avenue and Boutique 1, Dubai. - Experience in de

Education

Bachelor of Commerce - Economics

University of Melbourne, Australia 2009 - 2012
(3 years)

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