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Packaging manufacturer «PROTEK» requires a graphic logo for it's trademark.

Packaging manufacturer «PROTEK» requires a graphic logo for it's trademark.

Closed
Entries
216
Prize (USD)
$300

Contest Brief

Packaging manufacturer «PROTEK» requires a graphic logo for it's trademark.

Activity profile - production and sale of packaging materials: polystyrene foam trays (for vegetables and fruits), plastic containers (for cakes and other confectionery) , plastic cutlery, etc.

Products pictures and the whole process of production can be found here: [url removed, login to view]

Target Audience : b2b (corporate clients), contact persons of those client companies, mostly 35 years old men and older.

Scope statement :
1. Reflect the dynamic growth and development of the company;
2. Show that we are a large manufacturer;
3. Text part should contain inscriptions "PROTEK" and "Concern";

If possible hold association with :
● Unitedness, unity and union;
● Environmentally friendly,- show that the company produces eco-friendly packaging;


!!! There should be a graphic sign in a logo

Title "PROTEK" was created from the word "protection" – i.e., the idea was in food protection.
On the one hand, the result should be strict and solid (credible), and on the other - modern, reflecting the dynamic development of the company.





Для Российских дизайнеров:

Требуется создание фирменного знака (логотипа) для завода по производству упаковочных материалов "ПРОТЭК"
Профиль деятельности – производство и продажа упаковочный материалов: лотков из вспененного полистирола(под овощи и фрукты), пластиковых контейнеров(под торты и другие кондитерские изделия), пластиковая посуда и т.п.

Фотографии продукции и процесса производства можно посмотреть тут: [url removed, login to view]

Целевая аудитория: b2b(корпоративные клиенты), контактные лица компаний-клиентов, в основном, мужчины старше 35 лет.

ТЗ:
1. Отразить динамичное развитие компании, рост.
2. Показать, что компания крупная и производственная.
4. Текстовая часть должна содержать надписи "ПРОТЭК" и "Концерн"

По возможности провести ассоциацию с:
- Единение, единством, объединением.
- Экологичностью, показать, что компания производит экологичную упаковку.

Название Протэк от слова протекция – т.е идея была защита пищевых продуктов

Результат должен быть с одной стороны строгим и солидным (внушающим доверие), а с другой современным и отражающим динамичное развитие компании.

Варианты сделанные на коленке, явно не внушающие доверие и солидность приниматься не будут.

Всем удачи и вдохновения!

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    entry number 124
     Contest Entry #124 for Packaging manufacturer «PROTEK» requires a graphic logo for it's trademark.
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