Public Clarification Board

  • rod2222
    Contest Holder
    • 1 month ago

    Hi Timur, I am Patricia the graphic designer again. The relationship among the size of the "A" and the "Q" is perfect now. We are getting the logo we were looking for at this time. Only I have some few new comments. What it must be amended is that the "Q" doesn´t seem an "O" o zero, therefore you should add kind of a small foot or crossbar to it, to become really a "Q" and not an "O" or a zero. But a very small one. The font used now for the words is Ok. But the isotype (image) now looks too big or heavy in proportion to the new font. Therefore please make a reduction of the isotype (keeping the exact proportions we have now now among the "A" and the "Q"). Only the isotype -as a whole- must be reduced a 25 % of its actual size.

    • 1 month ago
  • rod2222
    Contest Holder
    • 1 month ago

    The word "Institute" below must be reduced a little bit to get a smaller size than the phrase and words "Andes Quantum Jump" above. But a smaller one -but not as small as the first logos you sent us, bigger than that- because it looks a little heavy as well. And the font itself on this word "Institute" must be change to a thiner one, different to the font on letters "Andes Quantum Jump". A thinner, smaller and straight one (not rounded) shuld be used.

    • 1 month ago
  • rod2222
    Contest Holder
    • 1 month ago

    Also the small "wings to the sides of the word "Institute" must be shortened half the size they have now. So that they don´t reach to the extremes on both sides. And also erase some lines in the wings just leave three or four so that look ligther and not too heavy. These wimgs should become something very subtle something like the flight of a hummingbird that is also a sacred bird and symbol in the Andes Mountains, completely related to the philosophy of the Andes Institute. It should remind kind of the wake of the flight of a hummingbird, that flew over there and passed. Must be something subtle, delicate, thats why I am suggesting fewer lines and shorter.

    • 1 month ago
  • rod2222
    Contest Holder
    • 1 month ago

    Now as soon as you make those corrections shw us the correctiosn in order to begin to add color to the logo
    Regarding the colors of the isotype, the letter "A" begins to test with the range of colors of blue, calypso, turquoise, celestial. The spectrum or range of blue color. As if suggesting the blue mountains of the Andes. And in the letter "Q" of the isotype it also uses the golden colors, the color of the gold, the sun, the quantum, etc. You might also suggest a little purple. But especially gold, gold, ocher, even orange, in degradation. Regarding the colors of the letters and phrases of the Instituo. I suggest that the phrase xxxxxxx be one color and the word "Institute" in another. Here it is necessary to present different alternatives to see which is better

    • 1 month ago