Design a Logo for Better Than Yesterday

  • Status: Closed
  • Prize: $300
  • Entries Received: 254
  • Winner: kevincc18

Contest Brief

I'm starting a brand for photography (attractive women models) and fine art (landscapes, flowers, cities) called Better Than Yesterday. It's a lifestyle brand bringing to mind keywords like: young, free, beauty, innocence, and happy. BTY models are not distant or vapid, but instead approachable, friendly, fun, and sometimes serious and aspirational. A clear focus on the good, simple, and true. Landscapes are focused on beauty and the achievements of man and aspirations for a better future. So hopefully this description can inform your decisions when creating the logo. The logo will be used on the website as well as at the bottom right corner of photos/art (similar to an artists signature) - so it should be simple, but easily recognizable as ours. Thank you.

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Employer Feedback

“Excellent work on getting this logo just right. This is a designer who knows how to add the little details that you didn't think of to represent the feelings you need in the logo for the target audience”

Profile image iceman333, United States.

Top entries from this contest

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Public Clarification Board

  • indraDhe
    indraDhe
    • 3 years ago

    Congratulations to @ kevincc18
    Thank you @ iceman333 for appreciation given

    • 3 years ago
    1. DigiMonkey
      DigiMonkey
      • 3 years ago

      Power to female audience!!
      Nice contest.

      • 3 years ago
    2. indraDhe
      indraDhe
      • 3 years ago

      Ok. Thank's @iceman333

      • 3 years ago
  • f0tis
    f0tis
    • 3 years ago

    Thank you for your rating on #187, please check the link below for a white font variation.
    Feel free to ask for any revision.
    http://img69.imageshack.us/img69/3382/93992276.png

    • 3 years ago
  • Aflitunov
    Aflitunov
    • 3 years ago

    I didnt make it fast enough but here is the logo I think it looks nice:
    http://i164.photobucket.com/albums/u14/ProjectDesigns/bty_zpsf64860fc.png

    • 3 years ago
  • davimarz
    davimarz
    • 3 years ago

    Hi, pls check #273 , tnk

    • 3 years ago
    1. davimarz
      davimarz
      • 3 years ago

      pls #276 #274 tnk

      • 3 years ago
  • jeganr
    jeganr
    • 3 years ago

    hi please see my design and full view & feedback 267, 268,269,270,272

    • 3 years ago
    1. davimarz
      davimarz
      • 3 years ago

      nice ;)

      • 3 years ago
  • laineManalese
    laineManalese
    • 3 years ago

    hi please see my design #239 #240 thanks

    • 3 years ago
  • shamim550
    shamim550
    • 3 years ago

    Please see #242,#243,#244 and #253 Thanks

    • 3 years ago
  • shamim550
    shamim550
    • 3 years ago

    Please give me feedback #215 Thanks.

    • 3 years ago
  • itcostin
    itcostin
    • 3 years ago

    please check #176, #177. Read PM. Thanks!

    • 3 years ago
  • mayalogic
    mayalogic
    • 3 years ago

    please see #151 #152 #153 #154 and #155

    • 3 years ago
  • javlaks
    javlaks
    • 3 years ago

    please check my designs. #131 and #133. Simple, beauty, fresh and original. I'm awaiting for your feedback. We can make any change. =)

    • 3 years ago
  • knb2001
    knb2001
    • 3 years ago

    Hi, would you please give me feedback for #76. ? Thank you.

    • 3 years ago
  • nad300882
    nad300882
    • 3 years ago

    hi! please take a look at #95 and submit feedback in order to upload variations. respect! tks!

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      Thank you for the entry - this particular logo is more about the text presentation than any symbol or picture-based logo designs

      • 3 years ago
    2. nad300882
      nad300882
      • 3 years ago

      tks for feedback, I'll try another approach for you!

      • 3 years ago
  • mayalogic
    mayalogic
    • 3 years ago

    Please check #119 #120 & #121. Thanks

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      Thank you for the submissions - I can't have any women or shapes like that in the design - mostly the design needs to communicate inspiration/playful/fun to women only in how the text is presented and using colors that are commonly used in prominent womens brands - I got this idea to look at sites like Oprah after I had posted the project, so since then I have been trying to better guide people in the comments and also by publicly showing the top choices so far

      • 3 years ago
  • shamim550
    shamim550
    • 3 years ago

    Please feedback me #89 Thank you.

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      A more "open" design is preferred to the enclosed oval apsect - but even if it were taken away, it's not a better execution than the similar #70.

      • 3 years ago
  • yemiistudio
    yemiistudio
    • 3 years ago

    hi pls show #39

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      Your butterfly concept is very good and interesting, but what was not right here was the text display. It is too blocky and stuff - the new designs are focusing more on a female-friendly, playful vibe

      • 3 years ago
  • AnaisCR
    AnaisCR
    • 3 years ago

    Hi! Just posted #74 An inbetween woman and landscape. Tell me what you think about it, any indications is welcome! Thank you!

    • 3 years ago
    1. AnaisCR
      AnaisCR
      • 3 years ago

      Sorry, actually #83 and #84 No idea why I would put a "w" instead of a "y". At least now I know I use the abbreviation for "by the way" too much. ;)

      • 3 years ago
    2. iceman333
      Contest Holder
      • 3 years ago

      Thank you - I did not reject these because they were "bad" - it's just that my original ideas of color scheme where flawed as I realized the best way to talk to women would be to look at the colors and styles they use on a large womens site such as Oprah - so that is why the highest rated designs now reflect that. Also, in particular to the ones you submitted, the text was a bit too difficult to read, the large part kinda looking like "bry" - I just don't see it instantly "pouring" into people's minds

      • 3 years ago
  • mahtabvakily
    mahtabvakily
    • 3 years ago

    sorry but 38 is copy,http://t3.gstatic.com/images?q=tbn:ANd9GcTsWypfGc3VMcPv_75rfLZyeAVYadvASrvUw2KqAZabvdOJFGt9mw

    • 3 years ago
  • SaapeXD
    SaapeXD
    • 3 years ago

    Need more data / info to make one! Eg: Colour preferences, what you want to see in the logo etc...! Thanks! :D

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      Sure, no problem. If you go to PaneraBread.com and OliveGarden.com you can see the types of TAN color they use there for their background. Panera uses a light one and Olive Garden uses a dark one. The Panera one is probably more attractive overall because it has a pattern and is shaded near the top of the site. These colors are good and sociable which is why these 2 companies use them in their marketing. The text itself might work well as some kind of carefree text, maybe it looks like it was written in pastel or something like that. Wispy, light, fun, carefree, social, happy

      • 3 years ago
    2. iceman333
      Contest Holder
      • 3 years ago

      Also I should note the logo needs to be able to be used on a WHITE background (so either white or transparent will be needed) and it also needs to be compatible with monochrome since it will be used on the corner of art. This is why the style of the text and it's easy to recognize look is so important. This is definitely not one of those logos with some text and a cute little picture above it - that can't work because it relies too much on a little graphic rather than recognizability of the text and how it is formed

      • 3 years ago
  • sd30
    sd30
    • 3 years ago

    what is the exact text you want to see in your logo. Have any preference for any particular type of logo?

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      Yes, a textual logo is preferred where the whole thing is on a single line, but I don't want to stifle anyone's creativity too early in the process. And only the words "Better Than Yesterday" should be there, no other words

      • 3 years ago
  • micetti
    micetti
    • 3 years ago

    Dear sir, I like your project and I'd be happy to show you a logo of mine. I'm a self - taught artist and designer. Would you like to see something designed by me just to evaluate? Let me know. Thanks in advance. Maria Elena Abbate, Ferrara, Italy.

    • 3 years ago
    1. iceman333
      Contest Holder
      • 3 years ago

      I can certainly take a look! :)

      • 3 years ago

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