Alcova is a Fetish shop located in Rome. The non-profit project AKA - Alcova Kink Academy focuses on educational and infomation/divulgative events, seminars and workshops on Fetish & BDSM scene.
The logo can either incorporate the existing Alcova logo (see attachment, the font used for Alcova is "Menthol") or be completely independent. It must contain both "AKA" and "Alcova Kink Academy" on either one or more lines.
The logo must be available in different sizes in order to be used for:
- Print (T-shirts, flyers, business cards)
- On - line (web sites and multimedia products)
The logo must be:
1 - Simple. (Iconic-Symbolic / Logotype-Wordmark / Combination Marks)
2 - Instantly recognizable
3 - With limited use of color (bichromatic or trichromatic)
4 - Can be in line with the Parent Brand "Alcova" template or totally different
5 - It must communicate the spirit of teaching and divulgation of the project without references of a sexual nature.
Thing to avoid:
Graphic effects and logos that in a different scale would be unreadable
Academic cap, shields, university logos et similia
logos with out concept studies
Try to focus your works about the "knowledge and know-how sharing" and the people functions