Mothers Day Promotional idea

  • Status: Closed
  • Prize: $300
  • Entries Received: 74
  • Winner: mynk16

Contest Brief

We are looking for innovative promotional ideas for a regional NSW shopping centre to promote Mothers Day 2014 with an objective of driving customer engagement, foot traffic into the centre, in centre sales and growth of customer database.

We want to engage the local community with a catchy and interesting promotion rather than the usual 'enter a draw' to win a prize mechanic. Delivery channels for promotion include in-centre print ( posters), digital (EDM and digital screens) and social...

We are looking for innovative promotional ideas for a regional NSW shopping centre to promote Mothers Day 2014 with an objective of driving customer engagement, foot traffic into the centre, in centre sales and growth of customer database.

We want to engage the local community with a catchy and interesting promotion rather than the usual 'enter a draw' to win a prize mechanic. Delivery channels for promotion include in-centre print ( posters), digital (EDM and digital screens) and social media including FB. Contest entries need to clearly show the creative idea, including the suggested creative approach and execution across delivery channels plus an outline of the promotional mechanic.

Please note that the promotional budget is limited (unless suggested mechanic drives revenue to pay for prizes) and delivery does not stretch to external media channels such as press, TV or radio.

Read more

Recommended Skills

Employer Feedback

“Good ideas, well communicated. ”

Profile image gowings, Australia.

Public Clarification Board

  • mynk16
    mynk16
    • 1 year ago

    There are some more ideas popping up in my head but currently waiting for your decision. If you will choose my entry then I can assure you that I will use my best knowledge & provide you as much support as possible.
    http://freelancer.com/u/mynk16.html
    - Mayank

    • 1 year ago
  • gowings
    gowings
    Contest Holder
    • 1 year ago

    Please note those entries rated 1 star are because they did not contain a promotional idea, just an image, which was not the brief, thank you.

    • 1 year ago
    1. vedintl
      vedintl
      • 1 year ago

      I had a fabulous concept for your needs but u rated me 1 star. hope you will interact with me concept. I can design postures and go viral through different social medias in the given budget and can assure you 100% result for driving costumers and sales too. Just select me a winner and i can go viral

      • 1 year ago
  • shrav888shrav888
    shrav888shrav888
    • 1 year ago

    Hii Gowings...entry #mine...i meant entry #9...its the big idea...i hope you can imagine the impact it will help on the web.The entries going viral. A Good publicity!!!. i knw u hav already selected your winner....thanks anyways... CHEERS!!! :)

    • 1 year ago
  • sudhirgandhar
    sudhirgandhar
    • 1 year ago

    please rate entry # 84

    • 1 year ago
  • gowings
    gowings
    Contest Holder
    • 1 year ago

    thanks everyone we are reviewing all entries today and will come back to you

    • 1 year ago
    1. mynk16
      mynk16
      • 1 year ago

      I just submitted my Entry #83. It took me a very long time to write it & I hope that I met up to your expectations via that entry. Note that there are 5 images in that single entry.
      Best Regards,
      Mayank

      • 1 year ago
  • colouredPencil1
    colouredPencil1
    • 1 year ago

    check please #46

    • 1 year ago
  • esther007
    esther007
    • 1 year ago

    Hi Gowings, my entries are #33 #34 #35 #36 #37. The pictures are random, and I get a very limited word count in the description, but if you need further explanation I'd be more than willing to help. Personally I love my ideas, and really hope you'd love at least one of them, too. Cheers, Esther :)

    • 1 year ago
    1. esther007
      esther007
      • 1 year ago

      I submitted an additional entry #44. By the way, I just realized that "shopping centre" actually holds quite a few variations in meaning, and my promotional ideas might not be exactly applicable to the type of shopping centre you're intending to use it upon. If that's the case, hopefully the basis of the concept could still be applied. Thanks.

      • 1 year ago
  • shashikant24
    shashikant24
    • 1 year ago

    what about #30 #31 & #32

    • 1 year ago
  • shashikant24
    shashikant24
    • 1 year ago

    please check #18 And give feedback any suggestion welcomed ...........

    • 1 year ago
  • anup27931
    anup27931
    • 1 year ago

    I am highly interested. Can you create a project for me regarding this?

    • 1 year ago
    1. jayvee88
      jayvee88
      • 1 year ago

      Are you unable to send entries? like unable to click submit? i have that error too, in sending entries, try this: Attach 2 entries (actual entry and another) attach them simultaneously by dragging them both to the Drag and Drop area, wait until the upload is done, then Remove the other entry, leaving your actual entry. You will now able to click on the Submit Entry button.

      • 1 year ago
    2. anup27931
      anup27931
      • 1 year ago

      Thanks bro! that was a great tip. Yeah submit button is unable to click.

      • 1 year ago
  • TheGuyver2040
    TheGuyver2040
    • 1 year ago

    Gowings, Please leave your contest open. I read through the directions and understand the requirements.

    • 1 year ago

How to get started with contests

  • Post your contest

    Post Your Contest Quick and easy

  • Get tons of entries

    Get Tons of Entries From around the world

  • Award the best entry

    Award the best entry Download the files - Easy!

Post a Contest Now or Join us Today!