Alter some Images

  • Status: Closed
  • Prize: $100
  • Entries Received: 11

Contest Brief

Job: Source Intelligence Images to accompany one-page collateral material

1) 9 derivative images (based on a master logo image) to accompany one-page product solutions for a cloud based SaaS and
2) Abstract shape or symbol that is used to convey exclusivity and premium positioning of our business.

Goal: Using a consistent pattern from one master image, create 9 derivatives of that images for each of the one page product solutions. Each image should stand alone, will be used at the top of one-page collateral material and incorporate relevant images for the service while building our brand recognition

Required elements:
1) Source Intelligence Name
2) Color schemes consistent imaging with our current branding (orange, green, grey and white)
3) Image should build on our logo and include real materials with a material’s art and science theme (vs. theoretical icons). See [login to view URL]

Name to incorporate in the image
Source Intelligence [insert the regulation] Solution

1. Source Intelligence Conflict Minerals Solution
2. Source Intelligence Restricted Materials Solution
3. Source Intelligence Foreign Corrupt Practices Solution
4. Source Intelligence Uzbekistan Cotton Solution
5. Source Intelligence C-TPAT Solution
6. Source Intelligence Hazardous Chemicals Solution
7. Source Intelligence Social Audits/Supplier Survey Solution
8. Source Intelligence Carbon Foot Printing Solution
9. Source Intelligence REACH/RoHS Solution

Slogan to incorporate in the logo
Protecting Brands, People & Planet

Description of the organization and its target audience

Source Intelligence is an information knowledge company, that helps customers (people) make responsible sourcing decisions about their business partners (suppliers), so that they can offer products that meet legal and ethical standards, anywhere in the world. We help our customers create superior supply chains, by providing information services, the largest registry of suppliers on earth, analytics to manage and connect business partners, and by developing and deploying programs that keep our customers brand and organizational reputation safe.
The image must appeal to a sophisticated, decision-making audience within a Fortune 1000 company including the Chief Compliance Officer, Global Director of Sourcing, Chief Procurement Officer and /or the Lead Legal Counsel.

Governance, Risk and Compliance
Sub-sector: Supply Chain Management and IT Solutions

Existing logo is in attached file

Potential Vision for each image:

Using the “chain link”, insert photos related to the compliance effort. Each segment can stand alone, but all 8 (one for each solution) can also be connected to represent the “portfolio of services” visually. The images within the chain link should be clearly identifiable as relevant to that service. For example, for Uzbekistan Cotton, there would be clear images related to Uzbekistan Cotton.

Values to communicate (abstract shape or symbol)
• Experienced
• Trusted
• Partner
• Grow over time together

Color preferences
Orange, Green, Grey and white with natural images that are positive and beautiful (earth, sky, deep blue sea)

To be used on
• Print (Business cards, letterheads, brochures etc)
• Online (Website, online advertising, banner ads etc)
• Signs (Trade show booths)

The images shouldn't be too complicated, and needs to be easily adaptable to print, digital media, signage. The images should reflect something that is easily identifiable to the supply chain. The abstract shape or symbol should appear as our “seal of certification” to be placed on our service offering one-pager, but to also be given to our clients to post on their website where their policy on these compliance initiatives must be posted for public viewing. Our abstract shape or symbol will signify that the posting is credible and can be trusted because Source Intelligence is the leading and most trusted, cr

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Public Clarification Board

  • futurinlet
    • 4 years ago

    For second deliverable, are you asking for a logo? I assume you will use the second deliverable (first one too?) in print, online, and signs?

    • 4 years ago
  • futurinlet
    • 4 years ago

    Any more details you want to add? In particular, do you have a preferred size for each (or some) image for first deliverable?

    • 4 years ago
  • elnestbantolo
    • 4 years ago

    Hi, I am very interested with this and would like to take and finish this contest tonight (Pacific Time). Please wait for my entries.

    • 4 years ago

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