Brand identity for new business
- Status: Closed
- Prize: $30
- Entries Received: 7
- Winner: sweetroar
Brand Identity Development is required for a new start up
Brand: Will and Charlies
Product: Children's clothing male and female between ages 4-14 + accessories & bunting.
- Female; All things pretty, lace, ribbons, buttons and bling.
- Male; Planes, Trains, Vintage auto
Target audience: Working professional parents, dual income, age 30-45
Brand image: Fun, Elegant, stylised but with a vintage feel.
Positioning; Will and Charlies design and manufacture stylish, bespoke, high quality children's clothing for busy working professional parents with children aged between 4-12.
Existing brand visuals: bird on a branch maybe this can be incorporated. (optional)
- Clothing labels
- Business cards
- Print media
- Web site
- Swing tags
- Social media - FB etc.