Create a Cinema Ad for Fitness Club
- Status: Closed
- Prize: €564
- Entries Received: 6
- Winner: yurekakbar
Contest Brief
We are looking for a high energy high impact 30 second cinema commercial. It would be good to show adrenaline or blood pumping through veins etc which shows the impact of working out. Stock can be used, in either colour or black and white. The quality of the video should be along the lines of http://www.youtube.com/watch?v=kZyk4wLkMYY
As an idea for backing track, we are looking at using http://www.stockmusicsite.com/stockmusic/summary/play.cfm/crumb.36/crumc.0/sound_iid.488240 from 1.04 seconds , ie getting in vocal and refit. This is a hard drum and bass track, so sort of give you the idea of what are looking for.
To ensure that visual advertising messages presented completely and cinematic quality:
All media must use the 16:9 aspect ratio (AR)
Center position of the broad areas is the safety area for the picture - 10%
The center position of the broad areas is the secure Area for text messaging – 20%
1. Anamorphic 1024 × 768
Images with 1365 × 768 resolution horizontal scaled to 1024 × 768, and then projected with an aspect ratio of 16:9 (1365 × 768 on a screen).
Compression Format : PCM (uncompressed WAV) or MPEG-Layer 3
Quality : Best
Sample Rate : 48kHz
Sample Size : 24 bit or 16 bit
Channel : Lt/Rt
Audio Level : -6 dBFs maximum
More information on cinema advertising can be found http://blog.digitaldevoid.com/2010/07/16/the-13-most-asked-questions-about-transfers-of-cinema-ads/
Recommended Skills
Public Clarification Board
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BojanAndrejek
- 12 years ago
When you are going to declare a winner?
- 12 years ago
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apaczos
- 12 years ago
Thanks for the invite!
Anamorphic 1024 × 768? That's very low for a cinema. Are you sure about this?
About the audio. Do you want only this part of audio you've mentioned or an 30sec edit with different parts of this track? The idea is to make those 30seconds as energetic as possible. Pozdrawiam serdecznie!- 12 years ago
View 2 more messages
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BojanAndrejek
- 12 years ago
I must agree with apaczos. That is why I didn't submitted in 1024x768. Also, I am working on your project right now, finishing the changes that we were talking about, so if you have a color space, please provide that info so there is no need for changing it later.
- 12 years ago
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Contest Holder - 12 years ago
Look forward to it. i would imagine the feedback fom apaczo is correct regarding the definition etc. Thanks Paul
- 12 years ago
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farisfx
- 12 years ago
hi...tclondon...can you extended for this contest..i'm realy want to submit my video...but i need more time...this is my online showreel...hope you see it...
https://vimeo.com/farisfxstudio- 12 years ago
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Contest Holder - 12 years ago
Please submit a basic concept and we can decide from that . We have seen your show real
- 12 years ago
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ruslnanmitiaiev
- 12 years ago
Come on sk..pe and lets have a quick chat.
- 12 years ago
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Contest Holder - 12 years ago
Hi
We are wanting to creating a high impact film. An idea may be someone working out with cuts to blood pumping around the body or the heart beat. I think it would be good to have a high number of cuts to attract attention. If a person is used they need to be non generic, as it will be used in Turkey and Poland. This could be in B&W or colour.- 12 years ago
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RenderingsUK
- 12 years ago
Hi Paul, can you please send me a private message here? I'd like to show you a short sample from what we've done recently, a zoom inside the veins showing the red blood cells, heart beating, etc.
Cheers,
Adrian- 12 years ago
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Contest Holder - 12 years ago
I can only do it when you are online my skype is paultclondon
- 12 years ago
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Contest Holder - 12 years ago
To give you some ideas of what we could be looking for but not as 'aggressive' and with no naked torsos:
http://videohive.net/item/fitness-presentation-/1298447?WT.ac=solid_search_item&WT.seg_1=solid_search_item&WT.z_author=Official_sUP
Here are some examples of videos we think match our brand:
http://footage.shutterstock.com/clipbox/1293809-2604710e/?utm_source=clipbox_share_view&utm_medium=email&utm_campaign=1293809
http://videohive.net/item/running-on-treadmill-close-up/2412306?WT.ac=solid_search_item&WT.seg_1=solid_search_item&WT.z_author=XnitroX
http://videohive.net/item/handsome-man-doing-spinning-at-the-gym/5905030?WT.ac=solid_search_item&WT.seg_1=solid_search_item&WT.z_author=Daniel_Dash
http://videohive.net/item/push-ups-slow-motion/2418733?WT.ac=search_thumb&WT.seg_1=search_thumb&WT.z_author=XnitroX
http://videohive.net/item/woman-running-close-up-/2412350?WT.ac=search_thumb&WT.seg_1=search_thumb&WT.z_author=XnitroX- 12 years ago
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wilfridosuero
- 12 years ago
thanks my boss
- 12 years ago
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BojanAndrejek
- 12 years ago
Cool, expect my new entry tomorrow morning!
- 12 years ago
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Contest Holder - 12 years ago
Just to clarifiy to bidders. We are prepared to pay for the stock separately (at a reasonable cost). The music track that we have asked to be used, will be also paid for by us.
Regards
Paul- 12 years ago
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StencilMedia
- 12 years ago
Thanks for clarifying!
- 12 years ago
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wilfridosuero
- 12 years ago
ok thank sir
- 12 years ago
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StencilMedia
- 12 years ago
Mine will be with you within the hour. Watch this space!
- 12 years ago
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wilfridosuero
- 12 years ago
please extent the time
- 12 years ago
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wilfridosuero
- 12 years ago
in few hours i going to upload
- 12 years ago
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wilfridosuero
- 12 years ago
i am working in other version
- 12 years ago
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wilfridosuero
- 12 years ago
please check video #8
- 12 years ago
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wilfridosuero
- 12 years ago
please check 8 video
- 12 years ago
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wilfridosuero
- 12 years ago
can i include images in the video?
- 12 years ago
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Contest Holder - 12 years ago
Yes you can
- 12 years ago
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wilfridosuero
- 12 years ago
please i am working on this dont close
- 12 years ago
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wilfridosuero
- 12 years ago
do you make yoga in your fitness club?
- 12 years ago
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Contest Holder - 12 years ago
Yes we do. We do Zumba, Spinning as well. People doing group exercise is important as it shows community.
- 12 years ago
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BojanAndrejek
- 12 years ago
Hi there! I really like this project. Already find some files that would definitely use on this one... Please contact me here so we can discuss more about this because I have some ideas and I don't know are they ok because there is not much info on your contest concerning about video content.
- 12 years ago
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Contest Holder - 12 years ago
Bojan does my post answer your question?
- 12 years ago
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BojanAndrejek
- 12 years ago
I am clear with all. Please check my entry so we can discuss.
- 12 years ago
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willianslino
- 12 years ago
What do you think about something like this:
http://www.youtube.com/watch?v=oIcIDUVO__M- 12 years ago
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Contest Holder - 12 years ago
Interesting concept but would need to be better quality / more relevant stock
- 12 years ago
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StencilMedia
- 12 years ago
You've not provided enough info for people to enter this contest. We need to know what this is for, and what you want the viewers of this commercial to do after watching it. Are you selling a product, a service, is this for the fitness brand in general? Are you promoting an offer, your health clubs, working out in general? Do they need to focus on Turkey, Poland or both? Should the text be in English, Turkish, Polish or all three?
I guess the most pertinent question would be.... what do you want to get out of posting this contest? Thanks!- 12 years ago
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StencilMedia
- 12 years ago
Perfect, thanks for that. Much appreciated!
- 12 years ago
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Contest Holder - 12 years ago
I just mention that it will run in cinemas in malls where our clubs are present.
- 12 years ago
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wilfridosuero
- 12 years ago
can i make this in cartoon
- 12 years ago
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Contest Holder - 12 years ago
if it show the brand as cool and energetic then yes, please feel to put forward your proposal. We would not want an explainer type video or something like donald duck.
- 12 years ago
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wilfridosuero
- 12 years ago
this fitness club is for women and men
- 12 years ago
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Contest Holder - 12 years ago
yes
- 12 years ago
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Contest Holder - 12 years ago
Expanded brief in response to further feedback.....
Our main objective is for people to visit our fitness clubs and become members. We want people to go from the cinema remembering Jatomi Fitness (jatomifitness.pl and jatomifitness.com.tr ) and wanting to come and have a look and try it out. We want them to feel it is the coolest fitness chain in its market, along the lines of Nike etc. We can offer a one day pass at the end of the commercial as an incentive, ‘quote cinema’ in our club to get your one day pass etc.
The ads will be run in shopping malls where our clubs are also located. If text is to be used, it would need to be in local language (which we can supply) we would prefer to have it generic as possible but with any text localisation at the end of the ad.
What do we want out of this contest? We want a impactful and high quality ad which both the creator and ourselves are proud of. If we get an amazing ad, we are also likely to give a bonus payment!- 12 years ago
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wilfridosuero
- 12 years ago
ok perfect dont close, i am working in this my boss
- 12 years ago
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NutellaMan
- 12 years ago
So any workout video compared to the video shown?
- 12 years ago
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Contest Holder - 12 years ago
Sorry,I do not understand your post. Paul
- 12 years ago
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hugoenoely
- 12 years ago
We do not understand the kind of message you want pumping cg passar.Sobre the internal veins understood, but what would be the theme? What specific area of this commercial? For what niche movie it will be?
- 12 years ago
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Contest Holder - 12 years ago
Hi, has this above post answered your questions? Paul
- 12 years ago
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