Create logo and packaging design for luxury chocolates
- Status: Closed
- Prize: $65
- Entries Received: 54
- Winner: LOGO | IDENTITY | PACKAGE
We are a new company that will be making and selling chocolates under the business name ‘Lush Chocolates’. We need: (1) a logo for our new business, (2) a design for our product packaging.
More details are contained in the attachment so you should treat the information here as a summary of our requirements.
1. Business logo:
This should include the business name ‘Lush Chocolates’. The logo should look upmarket and be a strong simple image, nothing too fancy. We like gold lettering on dark chocolate colours but are open to looking at new ideas. We would like to emphasize the letter ‘L’ in the logo but if you come up with a great idea that is different, we are happy to consider that too.
2. Product packaging:
The first product we sell will be packaged in a box like the one shown in the attachment. We are including this is so you can think about how the logo and other messaging might be incorporated into the first product we sell. We want to you to design the product packaging which means show us how and where the logo and product name and other key messages will be displayed on the box enclosed. See enclosed for further details.
The sort of person we will be selling to will likely be female, 25-50 years old, married with kids. She will be educated, middle to upper class and well educated. She will be fussy and like things which are stylish or a bit unusual.
For this contest, please show an example of the logo and package design from different angles. We will provide feedback which will lead to selection of the winner. We will also need you to assign the IP rights in the logo and packaging design as part of this contest.
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