CrossFit box
- Status: Closed
- Prize: $50
- Entries Received: 2
- Winner: delfisav
Contest Brief
I'm in the process of opening a Crossfit Gym in Latin America -Argentina-.
We need to design the following:
- Brand name (could be in English, Spanish or an abstract word)
- Logo
- Brand tagline (in English)
Our Brand (name, logo and tagline) should capture the following elements / convey the following ideas to both informed and uninformed clients and non clients:
o The Crossfit mentality and values
o Continuous improvement to drive results (better performance in sports and life, more strength of body and mind, etc)
o Community and fun
o Broad, general, and inclusive fitness
o Constantly varied, high-intensity, functional movement
Physical skills developed: Cardiovascular/respiratory endurance, Stamina, Strength, Flexibility, Power, Speed, Coordination, Agility, Balance, Accuracy
Look conditions:
o As a must the Crossfit Logo (and potentially Reebok-CrossFit logo) must be incorporated into what ever logo/branding we use.
o The logo should be easily convertible / usable in both large banner format and on letter heads / membership cards
o It should look great in bold print, and easily read on a shirt / polo / bag
o Color scheme should align / convey the above / reinforce the culture and elements we are trying to capture.
oThe brand name proposed should not be already taken by any other CrossFit affiliate (check existing affiliates in http://map.crossfit.com/)
Next steps:
Besides the contest, we will request your help for design banners of all shapes and sizes, leaflets, web banner adds, email footers and business cards and everything else in between. The value of this will be discussed after the contest is closed.
Recommended Skills
Employer Feedback
“@delfisav won the contest on 21 June 2013”
jbertiche, Argentina.
Public Clarification Board
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