Design a Logo
- Status: Closed
- Prize: $50
- Entries Received: 11
- Winner: irisdesign
I am the Owner/Founder of Full Metal Jacket Apparel. I am hosting this contest in hopes to recreate our logo. We've been using the current logo for about 2-3 years now. Only to find out that the graphic designer we hired simply copied previous work he had done for another client. The main objective and/or priority we're looking for is originality. We understand that as designers, you use reference material as well as inspiration from other designs to get the job done. We get that! We just don't want to find out, later on, that the "winning design" we choose, is being used by someone else.
Other than originality, when creating the logo, I'd like to see some sort of icon/insignia being used towards the recreation of our logo. That way, when creating future designs, whether it be tee shirts, some sort of graphics, and/or web design, I'd like to use the icon alone instead of the whole logo. That way, customers can come to know us at a quick glance as soon as they see our icon popped up at random locations. One idea we had in mind when creating an icon/insignia was "double axes". As creatives, I'd like to see what you come up with based on the Mission Statement provided below. I have attached several reference material I'd like to see being used towards the recreation of our new business logo. One last thing. As the logo will soon change, we also want to change the business motto, from "Striving Through the Hardships and Afflictions" to "Humble Athlete". If you could somehow incorporate the new motto into the logo creation, that would be great!
"Full Metal Jacket Apparel is the brainchild of company founder, Aaron Palomo. Transcending the boundaries of traditional action sports apparel, Full Metal Jacket Apparel is a design-driven lifestyle brand free from passing trends. Appearing as a natural on the shelves of boutiques as on those of a local CrossFit box, also known as a gym, Full Metal Jacket Apparel is brought together by a group of like-minded individuals from various subcultures, a collaboration of sorts, and a lifestyle within itself.
Full Metal Jacket Apparel takes pride in their approach to the apparel world, an approach not seen from most clothing brands. Our goal is not to mindlessly pump out large quantities of clothing and rake in profits - our line means more to us than that. We want to create clothing that is unique; clothing that when you wear it, you KNOW it was made specifically by our hands. We want our customers to wear our apparel with pride, knowing they are among only a few people in the world to own these particular items.
Established to promote the genuine integrity of Full Metal Jacket Apparels' subcultures while simultaneously giving back to the community, Full Metal Jacket Apparel, in essence, is redefining the way the market views the sport of CrossFit and fashion as represented through the balance of opposites and how they coexist.
For Full Metal Jacket Apparel, it is about today, tomorrow and life as the big picture. It is about inspiring our generation, providing something of substance and culture and above all, doing it with integrity and as a united family, a close-knit community.
Our company, Full Metal Jacket Apparel, will offer tee shirts, tank tops, shorts, outerwear, and other apparel and accessories for both men and women. Full Metal Jacket Apparel will be an accessible and affordable street wear brand that is cool and fashionable with a focus on CrossFit. We want to provide a lifestyle and identity for a huge CrossFit audience around the world."
“Great quality of work! Fast and reliable!”
fullmetaljacket1, United States.