Design a Logo for our Investment Management Firm

  • Status: Closed
  • Prize: $260
  • Entries Received: 560
  • Winner: shabbir515253

Contest Brief

We are looking for an innovative new logo for our investment management firm. We offer high net worth investors customizable investment solutions. Our current logo and website can be viewed at [login to view URL] sht acap [login to view URL] (delete the spaces), however once we have a new logo, the plan is to redesign the site around it as well as other materials such as investor presentations etc. so there is the potential for additional work to be awarded to the winning designer.

As much as possible the logo should convey a sense of:

• Integrity
• Stability/Strength
• Consciousness/awareness
• Innovation
• Dynamic
• Empowerment

I realize that it is a pretty abstract list but in the context of our site and marketing materials, the logo should create those feelings within the reader/visitor to the site. They will most likely already have the frame of reference that our firm manages investments so the logo will simply complement and reinforce what we stand for.

Our target market are very wealthy individuals as well as institutions so it should be have a "high-end" and exclusive feel as well as professional.

Logo specifications:

• Preferably the same colour scheme as the existing one but open to seeing variations (within reason).
• Should have a clean look, similar to the current one.
• Should be creative and original. Entries that are clearly copied or from a search engine etc will not be considered for the contest prize. Needs to be original so that it can be trademarked. Cannot contain stock/vector art or templates
• A variation of the design could include our slogan: "Experience Investment Innovation".
• Should NOT include the registered symbol ®, even though the current logo does.

While every entry should be original in design, we will rate highest the entries which are most along the lines of what we're looking for in terms of style and message.

Looking forward to seeing some innovative designs!

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Employer Feedback

“Very professional designer, highly recommended. Not only did his designs look great, they were among the few that perfectly fit the look we were going for based on the industry we\'re in. Having looked through his other designs, it is clear that Shabbir is one of the very rare designers who create the logos or designs based on exactly what the user is looking for no matter what style. My expectations were exceeded and will be engaging him for additional work on an ongoing basis. ”

Profile image Jimmyp23, Australia.

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