Design a Logo for the Australasian Podiatry Council

  • Status: Closed
  • Prize: $350
  • Entries Received: 184
  • Winner: debbi789

Contest Brief

Podiatry is a small but strong workforce, and has been a presence in Australian healthcare for over 50 years. The Australasian Podiatry Council has used the same logo (original and sub-brand attached) for much of this time; it is now out-dated and dull. We are looking for a potential new logo to replace this and aid in a broader organisational rebrand. We will be awarding three prizes of $350 each:
1. Traditional – a logo which uses traditional imagery associated with podiatry, the Australasian Podiatry Council and the existing brand, within being overly similar to the current logo
2. Abstract – a logo which uses different, modern and non-traditional imagery/design in its make-up
3. Rework – a logo which takes our existing logo and modernises it

Of the three prize winners, one logo will be selected for final use and this will provide ongoing work for the designer of said logo.

A new logo would most likely be used for a significant period of time; it should not easily date or use too many colours/designs/fonts etc. that may be considered ‘in fashion’ at the moment and thus associated with this time period in the future. That said, it should represent an evolving profession which is often-changing. Even in an abstract design, the evolution of the logo from as it is currently to any new format should be evident in some way.

Information about our brand:
In additional to the existing logo, we currently use the colours PMS 2945 and PMS 158 in our branding – it would be preferable to keep these colours in a new logo, but we are happy to see alternatives also. The logo is used in several different formats, as attached, and any new design should be adaptable to this sort of sub-branding.

The new logo will, if text is included, use the organisation name ‘Podiatry Australia’, which the Australasian Podiatry Council is considering adopting as a new name. Currently, Arial is used as the primary text in our logo and existing tagline (‘first in foot health’) but we are happy for this to be changed and we would prefer to exclude the tagline.

Information about the profession:
Podiatry is generally a young profession – the median age of a practitioner is 37-38, and the largest demographic featured in the profession is females in their late 20s. Females make up a slightly higher percentage of the workforce overall.

The majority of podiatrists work in private practice, however the profession also includes podiatrists in public hospitals, sports clinics, community health and academia, amongst other fields.

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“Beautiful logo design”

Profile image APodC, Australia.

Public Clarification Board

  • yandextechzone
    yandextechzone
    • 10 years ago

    Contest Prize - INR 4500 - check http://ifreelancer.in/my-projects.php?project=ltstproject

    • 10 years ago
  • Mandie221
    Mandie221
    • 10 years ago

    former podiatry student here. is this contest closed?

    • 10 years ago
  • Dokins
    Dokins
    • 11 years ago

    HI, Please check my entries: #216 , #217

    • 11 years ago
  • michellegons
    michellegons
    • 11 years ago

    Please do look at entry 210 and 211

    • 11 years ago
  • PMCA
    PMCA
    • 11 years ago

    Please wait for my entry

    • 11 years ago
    1. PMCA
      PMCA
      • 11 years ago

      206

      • 11 years ago
  • 5zones
    5zones
    • 11 years ago

    Hi CH, Please Check #207 , #208 , #209 . Thnks...

    • 11 years ago
  • 5zones
    5zones
    • 11 years ago

    Hi CH, Please Check #177 , #178 . Thnks...

    • 11 years ago
  • APodC
    Contest Holder
    • 11 years ago

    Hi everyone, thanks for all the great designs so far! We're still considering options for one of the prizes, and we're interested in seeing more reworked (without the skeleton inside the foot), or abstract logo designs that don't use the Australia or the standard foot design necessarily. If you're interested we're keen to see more!

    • 11 years ago
    View 5 more messages Processing...
    1. ashfaqkhatti
      ashfaqkhatti
      • 11 years ago

      please look at my entry #204 .thanks

      • 11 years ago
    2. ashfaqkhatti
      ashfaqkhatti
      • 11 years ago

      please #205

      • 11 years ago
  • amandeepsinghhp
    amandeepsinghhp
    • 11 years ago

    #201 #202

    • 11 years ago
  • debbi789
    debbi789
    • 11 years ago

    Entry #180

    • 11 years ago
  • 5zones
    5zones
    • 11 years ago

    Hi CH, Please Check #177 , #178 . Thnks...

    • 11 years ago
  • stelapepic
    stelapepic
    • 11 years ago

    hi check #176

    • 11 years ago
  • raouf43
    raouf43
    • 11 years ago

    hi check #172

    • 11 years ago
  • 5zones
    5zones
    • 11 years ago

    Hi CH, Please Check #164 . Thnks...

    • 11 years ago
  • debbi789
    debbi789
    • 11 years ago

    Entry #156

    • 11 years ago
  • dvorada123
    dvorada123
    • 11 years ago

    check please some logo mockup i done to my logo, Entry #155

    • 11 years ago
  • dvorada123
    dvorada123
    • 11 years ago

    please check Entry #150

    • 11 years ago
  • m3graphics96
    m3graphics96
    • 11 years ago

    please check #139 :)

    • 11 years ago
  • niko8
    niko8
    • 11 years ago

    please look #133

    • 11 years ago
  • michellegons
    michellegons
    • 11 years ago

    Hi. I have updated the logo with your comments. It is # 116. Please do provide your comments. Along with that please do rate 117 and 112, 113, 114.

    • 11 years ago
  • KelvinOTIS
    KelvinOTIS
    • 11 years ago

    Hi....kindly check #95 . Thanks

    • 11 years ago
  • michellegons
    michellegons
    • 11 years ago

    Please do rate #84 , #85 , #93 and #94 . Please do let me know if you want any modifications to it.

    • 11 years ago
  • amandeepsinghhp
    amandeepsinghhp
    • 11 years ago

    Please Check #88 and #90

    • 11 years ago
  • trueillusion
    trueillusion
    • 11 years ago

    Is #58 and #51 the same designer, or one is copying the other?

    • 11 years ago
    View 11 more messages Processing...
    1. amauryguillen
      amauryguillen
      • 11 years ago

      Are* direction* sorry for my bad english... Im trying

      • 11 years ago
    2. karoll
      karoll
      • 11 years ago

      At least he/she changes the font style-location and color distribution.

      • 11 years ago
  • APodC
    Contest Holder
    • 11 years ago

    In order to clear up some debate, I should note that all designs that we seriously consider as potential award-winners will go through a fairly vigorous screening process (conducted by us) to ensure that they are original - we are very, very familiar with existing podiatry brands and labels. Thanks!

    • 11 years ago
  • daringsingh
    daringsingh
    • 11 years ago

    Please Make the contest guaranteed , so the designer can put more efforts Thanks

    • 11 years ago
    View 1 more message Processing...
    1. daringsingh
      daringsingh
      • 11 years ago

      But Why ?

      • 11 years ago
    2. APodC
      Contest Holder
      • 11 years ago

      Because we've chosen not to

      • 11 years ago
  • APodC
    Contest Holder
    • 11 years ago

    Really loving some of the stuff we're seeing - we are interested in some abstract concepts too (without the foot, necessarily, or with unique variations on it) so if anyone's interested in this, there's a prize for the abstract category too!

    • 11 years ago
  • danimuntean
    danimuntean
    • 11 years ago

    check #75

    • 11 years ago
  • dvorada123
    dvorada123
    • 11 years ago

    Entry #72,#73

    • 11 years ago
  • Unityworks
    Unityworks
    • 11 years ago

    Please check entry #54

    • 11 years ago
  • karoll
    karoll
    • 11 years ago

    New concept at #71 . Thanks!

    • 11 years ago
  • rajeshnawanii
    rajeshnawanii
    • 11 years ago

    Please Check #63, #64, #65

    • 11 years ago
  • karoll
    karoll
    • 11 years ago

    Please check #50 and #51 . I hope you like them. Thanks!

    • 11 years ago
  • dvorada123
    dvorada123
    • 11 years ago

    Check please Entry #48,#49

    • 11 years ago
  • madhupa77php
    madhupa77php
    • 11 years ago

    submitted a new entry no. 45,kindly check and comment.

    • 11 years ago
  • dvorada123
    dvorada123
    • 11 years ago

    Check please Entry #40

    • 11 years ago
  • Enuniq
    Enuniq
    • 11 years ago

    Is there any particular color scheme that you want? Thanks!

    • 11 years ago
    1. APodC
      Contest Holder
      • 11 years ago

      The PMS colours specified in the brief would be our preference - variations of blue and orange

      • 11 years ago
  • APodC
    Contest Holder
    • 11 years ago

    Thanks for all the entries so far - we're really looking for a bit more to be done to the foot/'P' logo, even in reworking; we don't want the logo to be the same

    • 11 years ago
  • APodC
    Contest Holder
    • 11 years ago

    Please remember to use 'Podiatry Australia' as the brand name IN PLACE OF 'Australasian Podiatry Council' in any submitted designs, thanks!

    • 11 years ago
  • martinjunkie
    martinjunkie
    • 11 years ago

    Hi. Thanks for your complete and specific briefing. Could you please, re upload the first attached image called "General logo" . I am unable to download this image. I think because the file was corrupted and it has many symbols in it´s name.
    Thanks again. I will be sending some work later, to be part of the contest.

    • 11 years ago
    View 2 more messages Processing...
    1. APodC
      Contest Holder
      • 11 years ago

      Hopefully that's working now :)

      • 11 years ago
    2. martinjunkie
      martinjunkie
      • 11 years ago

      Perfect! It´s working fine :) . Thanks for your kind answer.

      • 11 years ago

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