Design a Logo, Make a Difference

  • Status: Closed
  • Prize: $165
  • Entries Received: 78
  • Winner: designermugish

Contest Brief

We require a logo design for an exciting new and upcoming not-for-profit organisation in the food innovation and public advocacy space called ‘Food Frontier’. It’s an institute that aims to increase public awareness and work with government and industry to accelerate the growth of new plant-based and ‘clean’ alternatives to conventional meat, egg and dairy in Australia and the Asia-Pacific. For more information on these products and to see a similar organisation that operates in Northern America visit Good Food Institute at [login to view URL] and Youtube “The Impossible Burger”.

Our vision is a world where what we eat is healthy, humane and sustainable.

By increasing the consumption of these new alternatives people will reduce consumption of conventional animal-based products, subsequently alleviating the impacts of animal agriculture including:
- Human Health: Health issues associated with excessive animal-based product consumption include elevated rates of chronic disease (e.g., heart disease and cancer) and obesity, the overuse of antibiotics in farm animals that could lead to a post-antibiotics world, and tens of millions of illnesses annually from meat contaminated with dangerous pathogens.
- The Environment: United Nations scientists state that raising animals for food is “one of the major causes of the world's most pressing environmental problems, including global warming, land degradation, air and water pollution, and loss of biodiversity.”
- Global Hunger: Growing crops to feed them to farm animals is vastly inefficient, driving up the price of grains and legumes, and entrenching global poverty; to produce enough food for more than 9.7 billion people by 2050, we will need a more efficient system.
- Animal Welfare: Meat, dairy and egg production is the greatest source of human-inflicted animal suffering globally. The vast majority of the 70 billion animals raised and slaughtered for food each year are incarcerated in intensive factory farms without any legal protection from cruelty, and anywhere from 1-2 trillion fish are extracted from the world’s oceans annually.

In regards to the logo design, refer to the attached brand identity summary we have created for specific guidance on what we are looking for.

For more information on the institute’s strategy and activities, refer to the attached document ‘Food Frontier Activities’.

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Employer Feedback

“Great job and very timely, thanks!”

Profile image dbucca, Australia.

Top entries from this contest

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Public Clarification Board

  • dbucca
    Contest Holder
    • 1 year ago

    For some guidance, we would like to steer away from being too environmentally or fruit/vegetable focused. It's about new innovations in meat and other animal products without using animals. Also needs to be very professional given we are also working with government and industry bodies as well as the public and consumers.

    • 1 year ago
    1. jbonkrievner
      jbonkrievner
      • 1 year ago

      Good day ma'am/sir please kindly check my entries #105. Thank you so much!

      • 1 year ago
  • jbonkrievner
    jbonkrievner
    • 1 year ago

    Good day ma'am/sir please kindly check my entries #105. Thank you!

    • 1 year ago
  • gauravvipul1
    gauravvipul1
    • 1 year ago

    Please check the #115 and #116

    • 1 year ago
  • eddesignswork
    eddesignswork
    • 1 year ago

    #112 Thanks...

    • 1 year ago
  • marcusodolescu
    marcusodolescu
    • 1 year ago

    #83. I am looking forward for your feedback. Thank you.

    • 1 year ago
  • Logomaker007
    Logomaker007
    • 1 year ago

    Please check entry: #82 #81 #80 #79 #78

    • 1 year ago
  • Rahid09
    Rahid09
    • 1 year ago

    #72. Feedback Please.

    • 1 year ago
  • gauravvipul1
    gauravvipul1
    • 1 year ago

    Entry #71

    • 1 year ago
  • sajimnayan
    sajimnayan
    • 1 year ago

    please check #64

    • 1 year ago
  • YuriiMak
    YuriiMak
    • 1 year ago

    Check, please #68. Thanks.

    • 1 year ago
  • puphayath2016
    puphayath2016
    • 1 year ago

    #65, hi, pls check the logo & give your feedback.

    • 1 year ago
  • YuriiMak
    YuriiMak
    • 1 year ago

    Hi. Check, please #61. Thanks.

    • 1 year ago
  • danimations
    danimations
    • 1 year ago

    Since the contest is sealed, we can't see the entries that you have provided high star-ratings to. Could you please summarise the things you like about entries that you have given four-star ratings to? Thanks.

    • 1 year ago
    1. FreZzy
      FreZzy
      • 1 year ago

      Really?)) Sealed is sealed. Those people did their best to get high rating and you want to win as their copycat? There are a lot of not sealed contests on this site, you can go there, see aaaal the entries and summarise for yourself whatever you want. Thanks.

      • 1 year ago
  • FreZzy
    FreZzy
    • 1 year ago

    Hi. An article "Generic and overused logos (avoid them!)" : http://www.gtgraphics.org/genericlogos.html
    Thank you for the attention.

    • 1 year ago
  • dbucca
    Contest Holder
    • 1 year ago

    All, just for your awareness we cannot use the tag line "Better Food. Better World." any longer as we discovered this is already being used by another company unfortunately. Please keep this in mind if inserting a tag line into the logo design.

    • 1 year ago
  • dbucca
    Contest Holder
    • 1 year ago

    Thanks everyone, sorry this is the first time we have used this site so we'll provide feedback and ratings shortly.

    • 1 year ago
  • joeljrhin
    joeljrhin
    • 1 year ago

    Please take a look at #46

    • 1 year ago
  • Sameenminhaz
    Sameenminhaz
    • 1 year ago

    Please See 10 & 11

    • 1 year ago
  • zelimirtrujic
    zelimirtrujic
    • 1 year ago

    PLS SEE #9

    • 1 year ago
  • fighter3
    fighter3
    • 1 year ago

    rate and feedback to improve your logo. thank you

    • 1 year ago
  • danimations
    danimations
    • 1 year ago

    Please provide star-ratings so that we can know how we are faring. Written feedback is also very helpful.

    • 1 year ago

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