Design of a New Trade Show/Exhibition Rear Wall

  • Status: Closed
  • Prize: $200
  • Entries Received: 21
  • Winner: Emdyarts

Contest Brief

Safehook Rear Exhibition Wall Design

Overview
Required is to design a rear wall to be printed and used on a new exhibition stand to promote our Safehook business. Copy of Safehook logo attached.
Suggested heading;
“More than just a tough hook it’s a Safehook”
Use of logo important. "Note the wording - AUSTRALIA - should be omitted from the logo". Fonts to be used are, “AvantGarde Bk BT” & “Harabara”
Rear wall will be a back lit Spyder design Ezyframe Light Box Wall - Flat. Measures 2.920m long x 2.230m high and can be printed in full colour.

THE MARKET

Our primary market is Australian schools, particularly primary schools where children store their hats and bags on hooks mounted to walls.
Benefits of our hooks as follow:
• Purposefully designed,
• Designed & manufactured in Australia
• Manufactured from UV stabilised PP, so they last outdoors.
• Strong,
• Durable,
• Safe. No sharp points or catch points.
• Easy to clean.
• Available in a range of colours.
• Affordable
• Easy to install

The hooks are used extensively throughout Australian schools where Educators are increasingly concerned about child safety and where alternative metal hooks traditionally used are breaking, broken metal hooks are being removed and replaced with products that minimise the potential for injuries.

The rear exhibition display wall's aim is to draw attention to the stand, the employment of the light box wall is to provide the greatest opportunity to enhance our presence and draw attention. It is envisaged that the stand area will not overly distract from the rear wall and that there will be little furniture used in front of the wall that could block the rear wall visually. We do like colour, there is an opportunity to use colour to make the product really pop, how is up to you to decide.

The focus for the wall when it comes to product should be to promote our OZY and or OZI hooks not our Euro hook. Note the shape of our OZ Hooks are unique and do form a point of recognition of the brand.

Refer our brochures online for more details [login to view URL]

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Employer Feedback

“Working with Emdy is easy and quick. This is the second project we have worked together on and I don’t see it as being our last. Thoroughly recommend Emdy for any graphics work.”

Profile image LenHyde, Australia.

Public Clarification Board

  • realmanish
    realmanish
    • 1 month ago

    Please check my first concept for the design of the Safehook Rear Exhibition Wall. In the bottom, I have used product photos that will change with high-resolution product photos. If you want any change or modification. Please let me know. my entry #14

    • 1 month ago
  • DEZIGNWAY
    DEZIGNWAY
    • 1 month ago

    Dear CH, eager to work on your contest and inovative brand. Could you please share with us some high resolution images of the key products. It will help us to vome up with more creative ideas. Thanks again.

    • 1 month ago
  • vinifpriya
    vinifpriya
    • 1 month ago

    hi kindly check #4 my entry.. #sealed please

    • 1 month ago
  • almaktoom
    almaktoom
    • 1 month ago

    working on it.

    • 1 month ago
    1. LenHyde
      Contest Holder
      • 1 month ago

      Thank you

      • 1 month ago
  • vinifpriya
    vinifpriya
    • 1 month ago

    kindly consider my entries #1 #2

    • 1 month ago
    1. LenHyde
      Contest Holder
      • 1 month ago

      Thank you for your entries.

      • 1 month ago
  • LenHyde
    Contest Holder
    • 1 month ago

    By way of a reminder. Its all about the rear wall please, Note the use of the Logo without the word Australia underneath it is preferred as this wall will be used in International exhibitions. PS The shapes of our OZY and OZI are unique. I will drop an outline of the Y hook onto the site, unfortunately I don't have the OZI hook outline available at the moment. Note also that the OZhooks do have 10 different coloured hook buttons available, and we do like colour, refer our brochures available online www.safehook.com.au.

    • 1 month ago
  • LenHyde
    Contest Holder
    • 1 month ago

    Hello Shomit. I am looking more towards the Logo with the heading. Happy for you to use the background to reinforce the message, however the design should be more about catching the eye & framing the display. I am happy to entertain any clever design that gets the message over, noting the light box effect for colour etc. The heading I am flexible with, or without. Hope that helps.

    • 1 month ago
    1. shomitghosh
      shomitghosh
      • 1 month ago

      Hi, thank you for that clarification. I'm a little pressed for time at the moment, I will start submitting my entries tomorrow. Thanks.

      • 1 month ago
  • shomitghosh
    shomitghosh
    • 1 month ago

    Hi, I just wanted to get a better idea about this contest. So do you want a display that advertises the features of the OZ hooks? Or just something with the logo and heading? Just want to make sure I'm start with the right ideas.

    • 1 month ago
  • LenHyde
    Contest Holder
    • 1 month ago

    Please note that new photography, studio and or other suggestions will be entertained and that you should not limit your suggestion to existing artwork such as that included on our web site etc.

    • 1 month ago

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