Develop a Corporate Identity for MobilityPlan
- Status: Closed
- Prize: £70
- Entries Received: 181
- Winner: DellDesignStudio
I am setting up a business to provide a range of products/services for the elderly to promote independent living.
Products will include stair lifts, hoists, scooters, walking aids, bathing aids etc
The business will operate both online and offline.
Sales will be to care homes, local authorities, hospitals and direct to the public so both B2B and B2C.
The name of the business is MobilityPlan.
MobilityPlan is all one word, with a capital 'M' and a capital 'P', although 'Mobility' and 'Plan' could be in different colours or different styles - I will leave this open to your ideas.
The strapline is: Independent Living Solutions.
The logo should incorporate the strapline but should also work well standalone if necessary.
I am looking for a logo (incorporating strapline), letterhead (including Word template), compliments slip, and business card design.
The design will need to work well primarily on a white background and will be used on a website, in stationery, in printed materials including brochures and as part of van/vehicle graphics.
I am looking to promote a very professional, striking, simple and clean corporate identity.
The logo could be completely abstract or could relate to the business in some way - I am open to ideas. Keywords that the logo should communicate are MOVEMENT, TRAVELLING FORWARDS, FREEDOM, MOBILE. But remember my customers are elderly and disabled people so the movement will be slow and controlled and not RACING, SWOOSHING, RUNNING OR FLYING!!
Please use discretion with regards to colours and fonts. I want the design to be simple but modern and 'state of the art' so please use bold, strong (2013) colours a bold font and something that will catch the eye. I would suggest 2 or 3 colours maximum but will leave to you to decide. I like Red, Blue and Dark Grey together but open to suggestions.
I want something that is original, simple and exudes quality!
I would like to receive the final designs in PSD, EPS, JPG, GIF TIF and PNG formats.
UPDATE: I have attached a few files containing some ideas that might inspire you and a copy of the current logo which I am trying to replace. An updated and improved version of the current logo might work, or a completely new design. I am open to your ideas.Thanks.