Develop a Corporate Identity for Parawaiting
- Status: Closed
- Prize: $110
- Entries Received: 22
- Winner: takacsbalazs
Parawaiting is a word for describing what paragliding pilots do if they have to wait for the (weather,..) conditions to be good enough to fly. They sit around and wait, normally around the takeoff zone. This is the bad part of paragliding (by the way: do NOT mix up paragliding with skydiving! See here for an example: [login to view URL]).
The idea is to create a label called "Parawaiting" and to sell products which help to make the waiting time before takeoff more pleasant.
As first products, there will be a line of parafoil kites. Then we plan to create some playing cards, too. There might follow some more products. We want the "Corporate Identitiy" of this "Parawaiting" Brand to be independent of the products associated with it.
Your job: Create the brand "Parawaiting". You must deliver at least a "Parawaiting"-logo and a generic example of how to use this logo as part of the brand, for example in a product advertisment. If the logo is more complicated, it might be useful to have variants of the logo (f.e. with and without text).
No copyright must be violated.
To get a feeling for what we need, imagine the following: We need the "brand" to design the Products (first the parafoil kites) (the one designing these products can be us, another designer, or maybe you in another project). Then we need the brand to design product packaging, advertisements, websites, and so forth.
We expect at least:
- A Brand logo for "Parawaiting"
You can improve your chances by adding:
- CI examples. This means generic product or brand advertisment for the "Parawaiting" brand
If the descriptions are not clear enough, don't hesitate to ask.
“Thank you for this good work!”