Graphic Design For A Restaurant Ad Banners

  • Status: Closed
  • Prize: $50
  • Entries Received: 108
  • Winner: MrandiPutra

Contest Brief

Project Overview
Objective: Design captivating banners that combine high-quality food photos with creative design elements to attract potential customers to visit the restaurant's website.
Target Audience: Food enthusiasts, local community, particularly those interested in Georgian/Russian/Mediterranean cuisine in New York City.

Design Requirements
Food Photography Integration:
Utilize existing high-resolution photos of the restaurant's signature and popular dishes from this gallery (https://drive.google.com/drive/folders/1aZ08tDX_LUPwDdnxMLpYwgD6OGRORCfS?usp=sharing )
Ensure that the food looks appetizing and is the focal point of the banner.
Design Elements:
Incorporate elements that reflect the restaurant's Georgian/Russian/Mediterranean theme.
Use colors and textures that complement the food and overall brand style as found on the site (https://restaurantchinar.com/ ).
Consider adding subtle cultural motifs or patterns that align with the restaurant's cuisine.
Text Content:
Include enticing and concise text that prompts viewers to explore the website.
Suggested phrases: "Taste the Authenticity", "Explore Culinary Delights", "Indulge in Elegance", "Savor Every Bite", “The Best Mediteranian Food On Staten Island”
Ensure text is legible and stands out against the background.
Call to Action:
Prominent and clear call to action such as "Discover More", "Visit Our Website", or "Reserve Your Table".
Position the call to action where it's easily noticeable without overshadowing the food imagery.
Layout and Composition:
Balance the food imagery with text and design elements to create a cohesive look.
Ensure the design is not cluttered, maintaining focus on the food and the call to action.


Additional Notes
Brand Consistency: Align the banner design with the restaurant’s branding, including color scheme and typography.
Format and Size: Provide banners in multiple sizes for use on Googles Display Network (https://support.google.com/google-ads/answer/10724492?hl=en ).
Revisions: Allow for revisions to ensure the final designs meet the marketing objectives.

Deliverables
A set of five digital banners in various sizes and formats suitable for web use.
Source files in editable format for future modifications.

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