Identity design for an innovation agency
- Status: Pending
- Prize: £100
- Entries Received: 4
A new, UK based team 'Rooftop Boy' is looking for an identity which will be used online ([url removed, login to view]), in print and in keynote presentations.
We are a creative team who aim to inspire individuals within companies to have ideas and the confidence and support to run with them.
At times the logo will be used in conjunction with the strapline 'Empowering teams to innovate'.
The philosophy behind 'rooftop boy' is one of encourage a new corporate mindset for innovation within companies; by thinking of their businesses from the rooftop.
- a high vantage point to see the landscape
- with the curiosity of a boy
- standing on top of a building that houses incredible potential
Our first home-made attempt is attached. It's not great but it highlights how we might like to use the identity with an image background.
But it's not human enough... our service is about real people overcoming personal challenges. Maybe we need the 'boy' to feature. A kind of Christopher Robin character, or like the Boy fishing in the Dreamworks logo.