Innovative Supplement Packaging Design

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Prize:

₹5,500 INR

Entries Received:

124

13 hours, 54 minutes remaining

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PREMIUM RIGID BOX PACKAGING FOR AN INDIAN SUPPLEMENT BRAND We are The Proven Code, a supplement brand built on patented, clinically studied ingredients with full disclosure dosing. We sell on Amazon India. Our positioning is Proof Over Promises: everything we claim, we can show the paperwork for. We need new secondary packaging, and we have given you a real brief rather than a paragraph. Read it and you will be ahead of most entries. WHAT WE ARE MAKING We are moving off a magnetic gift box. It cost too much to make, took too long to produce, and cost far too much to ship and store. The replacement is a smaller vertical two piece box. The structure is the only thing fixed. Everything else is yours. - Two piece rigid board box, a lid and a base. No magnet. - 62 mm wide by 62 mm deep by 128 mm tall. The front face is a tall narrow rectangle, about 1 to 2. - It opens from the top. The lid covers the top 43 mm, a third of the height, and the lid seam crosses the front face. - 1.5 mm grey board, wrapped, so the lid edge has visible thickness. - A 60 capsule bottle stands inside it. WHAT IS IN THE ATTACHED PACK 01 BRAND AND CURRENT PACKAGING Our brand sheet with positioning, colours with hex values, typography and mark rules. The wordmark as SVG in black, white and full colour. Photographs of the box we are replacing and the bottle that goes inside it. 02 REFERENCES A nine page reference book. It shows our current box, four reference packs, and what we think is worth taking from each one. There is also a list of seven more brands with links. 03 BRIEF The full brief as a PDF. Work through the reference book before you design anything. It tells you what we think good looks like and, more usefully, why. Designers who skip it tend to send us the same generic supplement box we already rejected. WHAT WE WANT FROM YOU Design mockups TO ENTER - The front panel, flat, at actual size, 62 by 128 mm. - One render of the closed box standing upright with the bottle beside it. - JPG or PNG, at least 2000 px on the long edge. You do not need to produce the full dieline to enter. Show us the thinking on the front panel first. FROM THE WINNER - Full dieline artwork for both components: lid wrap, base wrap, lid top, base bottom. - 3 mm bleed on every wrap edge, 15 mm turn in top and bottom. - CMYK, 300 dpi, all fonts outlined. - Print, foil, deboss and any die cut on separate named layers. HOW WE WILL JUDGE - How it reads at 400 px on a white background. That is the size an Amazon search result gives it. - Whether it still reads across a room. - Whether it can actually be printed: how many inks, how much foil area, how many separate components. A beautiful design that doubles our unit cost does not win. - Whether it looks like the same brand as the products in the brand sheet. RULES - Do not copy any of the reference packs. They are in the pack to show a standard, not to be reproduced. - No stock images of other brands' packaging in your entry. - We will ask the winner for the working file. Entries we cannot open and edit will not be paid. - Full copyright and usage rights transfer to Nuvea Essentials (OPC) Private Limited on award. We answer every question in the comments, and we post any revision to the brief there too so everyone sees it at the same time. Good luck. NOTE: PLEASE REFER TO THE REFERENCES OF MITOPURE, LYMA, SEED, MIDUTY, AND OTHER BRANDS WITH MINIMAL AND BOLD PACKAGING. USE ONLY WHITE COLOUR BACKGROUND IN THE BOX. AGAIN, IT SHOULD BE MINIMAL AND BOLD. WE DONT WANT CHEAP MESSY PACKAGING WITH TENS OF DETAILS- MINIMAL AND BOLD IS WHAT WE WANT. EDIT 1: after seeing so many entries that were guided in the wrong direction and so many AI slops that were either too messy or just not our product and not aligned with our ideas, we are attaching 10 more visual design references for you. They depict the minimalism, the bold character, and the confident yet classy vibe of packaging that we want. We don't want needo packaging for this, something which can stand out. It need not contain every detail about the product. We can put that into the back side also. The front side, I wanted minimal. Plus, something which can stand out when 10 products are there, something which can look good when you put it in your hand. I don't want 10 different pieces of information on it. Very few, very few, very, very few pieces of information. Even if you don't put our logo in it, I am okay with that also. Up to you. EDIT 2: since many of the entries are still not moving towards the kind of designs we want, I am attaching a reference design which I made for The Proven Code clean label berberine packaging. Something like that is what we wanted.

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Branding

Covers & Packaging

Creative Design

Graphic Design

Label Design

Packaging Design

Print Design

Product Design

Visual Design

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Clarification Board
No spam, self-promotion or advertisement is permitted.

Nahida

@nadiraparves

10 hours ago

Please check #193

Nahida

@nadiraparves

10 hours ago

Please check #193

Samsul

@samsul4620

4 days ago

Hello Contest Holder, I have submitted entry #178 according to your brand's specific needs. Please take a look and let me know if you need any adjustments. Thank you!

Carl

@HeatonBDesign

5 days ago

CH, fair warning, you're going to get Many HUNDREDS of entries and the majority will be AI generated, 99% AI. These scammers put in zero effort, they paste your competition brief into an AI image tool and submit whatever it produces in seconds. No thought, no craft, no skill. Real hand crafted design takes genuine time and creativity, and that always shows in the work. This is why entries will look so similar to each other, AI is limited entirely to the words you provide and nothing more. Also watch out for participants submitting several entries back to back, a real designer simply doesn't work that fast. IF ENTRIES LOOK THE SAME, IT'S AI. ALSO PLEASE NOTE!!! AI-generated images carry zero copyright protection, leaving any third party free to replicate the design, which could lead to legal disputes over ownership or usage rights down the line.

Farzana

@farzanaa808

5 days ago

Please check my entry sir #172

Deependra

@deependrajaiswa2

6 days ago

Please check My entry #112

Ayesha

@ayeshas0072

6 days ago

Hi ,I have submitted Entry #110 for your review. It has been designed strictly in line with your specifications in Edit 1 and Edit 2.I focused on three main pillars to ensure it meets your standard: The 400px Amazon Grid Test: The main ingredient typography is scaled to ensure it reads instantly as a mobile search thumbnail. Zero-Ink Lid Seam: No text or graphic lines cross the 43mm cut line, completely eliminating automated machine wrapping alignment errors. Print Economy: It relies on a pure white background, rich black ink, and a blind-debossed geometric pattern for premium handheld tactility without driving up your unit costs. I would love to get your feedback on this direction!

Md Mostaq

@Mostaq418

6 days ago

Hi contest holder. I am a packaging/label design expert(check my profile). Too much AI designer there. Do you know which design made by AI? suppose i will spend 1 day for your project, but you can't responce but you will rate AI genatated design. I don't want to be disappointed.

Md Aminul

@Safaleyan

6 days ago

Hi! I’ve carefully designed this entry #105 to match your description, premium look, and full scalability. I'm happy to make any revisions you need. Thank you! [ I have included my portfolio link in the details of the submitted file; please kindly review it.]