Re-Branding For Peak Performance

  • Status: Closed
  • Prize: $1000
  • Entries Received: 417
  • Winner: rajithshantha

Contest Brief

THIS IS NOT A LOGO DESIGN CONTEST. THIS IS A CONTEST FOR A NEW LABEL / PACKAGING DESIGN FOR 2 OF OUR PRODUCTS. PLEASE READ ALL DETAILS BELOW AND SUBMIT NEW BOTTLE LABEL DESIGNS. THANK YOU.

Peak Performance is a premier brand in the niche of Organic Superfoods and very high quality supplements. You can see our products here [login to view URL]

We are looking for a re-brand / re-design of our product labels to convey our brand as a premium brand, to add more different colors to our different products, and to make our labels look nicer and cleaner than our competitors.

We will be changing our labels going forward so that they will be "full sleeve" labels that will cover the entire bottle from the bottom to the top like you see on these products [login to view URL]
Notice how the label covers the entire bottle even over the top. This is how ours will be.

We like very much the design of this brand [login to view URL] - they have very nice clean looking labels with very nice different colors on each product. We also like the different colors on these products [login to view URL]

We are looking for a very high quality designer to make our label design as nice or nicer than these 2 examples.

Let's start with only 2 products to keep it simple.
1) Organic Green Superfood Powder [login to view URL] - For this product we want to have a Green Color label

2) Organic Reds Superfood Powder [login to view URL] - For this product we want to have a Red Color label.

---Also currently both of these labels have too many words. I want to have less words but also have bigger font for the most important words in the middle of the label. So on the new label in the middle it should only say in big letters:
ORGANIC
GREENS
SUPERFOOD

----And for the reds it should only say
ORGANIC
REDS
SUPERFOOD

----The rest of the design I will leave up to you to do however you think will look the best. You can use our current logo if you want. Or if you want to just have the words "Peak Performance" across the top in a nice font instead of using our logo that would also be fine. Similar to how Vital Proteins has at the top of their labels [login to view URL]

That's all! The rest is totally up to you!

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Employer Feedback

“Very nice design. Very good communication.”

Profile image talorzamir2, United States.

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