Write a tag line/slogan for ERP system
- Status: Closed
- Prize: $150
- Entries Received: 126
- Winner: Chriskdougherty
We are moving to a new company wide ERP system and will be required to communicate this to 1,200 employees in a dozen countries. Below is an article from [url removed, login to view] on what an ERP system does. We are looking for a brand for this project. An example of a brand that we have is "Project Xfficiency-allowing you to work better." The requirements are that the tag line must be in some way be associated with our overall company brand which is "GeneXpert". The tag line should not to have the entire "GeneXpert", but it can be related. Do not put "GeneXpert in the tag line as this project is for an ERP system. Thus, from the example we have "Project Xfficiency".
Enterprise Resource Planning
Computers have become so complex and commonplace in organizations, it is much easier to integrate all of the data and processing software modules and hardware into one large unit that is easier to access and control. This is called Enterprise Resource Planning, or ERP. Normally ERP systems use the same database throughout an entire company to store various types of data for different computerized functions. When first developed, ERP systems were used only for large manufacturing companies. Today, they benefit all sizes of companies, even those that are quite small.
Importance of Integration
The primary objective of using an ERP system is to integrate the data and processes of a business to enhance work flow. Although most organizations would like one ERP to be integrated for all its functions, many larger companies establish a primary ERP from which standalone units are attached to improve performance.
Ideal ERP System
In an ideal world, the ERP system includes integration of all of the software modules, which can include manufacturing, finance, human resources, supply chain management and inventory, projects, customer relationships and the data warehouse.
Instead of having each computer system acting on its own, the ERP system allows everything to work together in a compatible harmonic whole. This increases productivity, improves quality and reduces costs. It makes the organization more competitive against other like companies.
“Chris, is awesome! Out of over 130 entries, his was the very best. He is able to make connections between what is right for the business with what sounds good to the user. Thanks, Mike”
michaelawong1, United States.