Write a tag line/slogan for Upcoming Apartment Complex
- Status: Closed
- Prize: $30
- Entries Received: 222
- Winner: wordarcher
We are an apartment complex based in West Chester, Pennsylvania, United States. As our complex heads into a grand opening of July 2014, we are beginning to start our marketing efforts regarding the complex and are looking to create a tagline or slogan for our complex.
The target demographic for our complex is young professionals in the 27-35 age group. We are seeking people who enjoy the convenience of living in our borough for its downtown nightlife benefits, but also want to return at night to an apartment that offers superior quality compared to many of the other options in our area.
Some key elements of our slogan that we'd like to somehow hit are our proximity and convenience to the downtown borough, the quality of our units and complex as a whole, and the "cool" factor of living at our complex. One think we would like to note is that our apartments are all single bedrooms and they are small! But we want this small size to come off as cool. This is a trend that we are adopting.
Some ideas we've played with but haven't stuck include "Modern Borough Living" and "Where the Borough Lives." Hopefully this helps give some direction as to where we want to head with this slogan.