First part:
1. SEO Friendly URL (Optimise website code for friendly URL's (some of the code is allready made, just need to implement and tweak a little)
2. Google +, Twitter Count Integration
3. Sitemap link on the Website
4. Content Plugin Controlled from Admin area ( for SEO purposes, needs to be on every page. above headerfooter on the buttom of the page)
5. Favicon
6. Update Sunshop to a new version
7. Set up ShopBuddy facebook application on Facebook. (set up our facebook page, customise it and import product from my website.)
8. Customise twitter account
9. Create a button to translate to Russian
Second part: ONPAGE SEO
*Google Site-map Generation
*canonical issue solve.
*Title Tags Creating and Optimization (all pages)
*Textual Content Creation and Optimization (all pages)
*install a plug-in to help re-direct those old non-working URLs (this is an updated website and we many 404 crawl errors)
*Optimize the use of images “File Names” and “Alt Tags”
*w3 error validations.